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21 Cards in this Set
- Front
- Back
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When/ Where was first public demonstration of TV?
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1939 World's Fair NY by RCA in form of 2 hour braodcasts
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What are the quiz show scandles and what did they do?
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Advertisers and producers created fixed outcomes. Networks started to pay for spot commercial sales (60 second time slots)
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Balls major contributions on TV
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Used film cameras/combo shots
Moved to Hollywood Reruns are possible Quick/inexpensive weekly series |
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What are Nielsen ratings
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Personal Peoplemeter-remote control for each household member to collect data on what they are watching
Now use TAMi to record accross all platforms |
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How was cable TV started?
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Walson had problems selling TVs. Ran wire to his store and houses. 727 subscribers had antenna TV.
Shapp started Master antenna TV and distant signals |
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Trip to the Moon
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George Melies started narrative movies: first sci-fi film
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Great Train Robbery
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Porter- First movie to use editing and mobile camera
....new narrative in form of montage. Lots of nickelodeans opened up |
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Birth of a Nation
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Griffith- used high suspense and emotions. Most influential silent film. $125000 in 9 week shooting for 3 hour long movie
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How did movie industry survive during the depression
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Use of double features
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Technology gap and its consequences
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Widening disperity between the "haves and have nots": rural, colored, and poor/disabled. Connot deliver info to all citizens. Democracy will suffer from the knowledge gap (literacy and activity)
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Fairness Doctrine
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Argued with traffic cop analogy: FCC controls flow
Requires braodcasters to cover issues of public importance and be fair |
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Who goes to movies?
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25-39 year olds
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What percent of gamers are female? children?
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F 37%
C 18% |
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Advertising in video games
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freemium: in game virtual currency
advergaming: brands become the game advocacy games: support idea |
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embedding journalism
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attached to military unity
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TCP
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Transmission Control Protocal
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IP
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Internet protocol
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TV deficit financing
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the practice of a network or channel paying the studio that creates a show a license fee in exchange for the right to air the show. A major broadcast network will ask a program producer to share in the financial risk when considering adopting a new program to its schedule
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Syndication
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the sale of the right to broadcast television shows by multiple television stations. Market to Market
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Tv was popularized by
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bars and pubs
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1st movie to tell a story
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The great train robbery
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