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28 Cards in this Set
- Front
- Back
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Sticky |
An attribute of a website; indicates its ability to hold the attention of the user |
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Sweeps period |
Special television ratings times in February May July and November in which Diaries are distributed to thousands of sample households in select markets |
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Share |
The percentage of people listening to radio or of homes sharing television tuned in to a given piece of programming |
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Slander |
Oral or spoken defamation of a person's character (typically apply to Broadcasting) |
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Vast wasteland |
Expression coined by FCC chair Newton Minow in 1961 to describe television content |
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Rating |
Percentage of a market total population that is reached by a piece of broadcast programming |
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Recent catalog items |
In record retailing albums out for 15 months to 3 years |
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Fairness Doctrine |
Requires broadcasters to cover issues of public importance and to be fair and that coverage abolished in 1987 |
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LAN (local Area network) |
Network connecting two or more computers usually within the same building |
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Time shifting |
Taping a show on a VCR for later viewing |
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Total audience measurement index ..TAMI |
Measure of viewing of a single television episode across all platforms |
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Libertarianism |
Philosophy of the press that asserts that good and rational people can tell right from wrong if presented with full and free access to information; therefore censorship is unnecessary |
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Libel |
The false and malicious publication of material that damages a person's reputation typically applied to print media |
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Prior restraint |
Power of the government to prevent publication or broadcast of expression |
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Fair Use |
In copyright law instances in which material may be used without permission or payment |
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All Channel legislation |
1962 law requiring all television sets imported into or manufactured in the United States to be equipped with both VHF and UHF receivers |
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Freemium games |
Video games in which advertising serves as in game Virtual currency |
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Advergames |
Video games produced expressly to serve as brand commercials |
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Catalogue albums |
In record retailing , albums more than 3 years old |
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Cover |
Re-recording of one artist's music by another |
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Global Village |
Mcluhan concept; new communication Technologies permit people to become increasingly involved in one another's lives |
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Digital divide |
The lack of technological access among people of color, people who are poor or disabled, and those in rural communities |
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Democracy |
Government by the people |
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Absolutist position |
Regarding the First Amendment the idea that an old law means no law |
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Ascerntainment |
Requires broadcasters to ascertain or actively and affirmatively determine the nature of their audiences interest, convenience and necessity no longer enforced |
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Obscenity |
Unprotected expression determined by one whether the average person, applying contemporary Community standards, would find that the work, taken as a whole, appeals to the prurient interests, II was either work the Pix describes, offensive way, sexual conduct specifically defined by the applicable state law, and 3 whether the work, taken as a whole, lacks serious literary, artistic, political, or scientific value |
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Indecency |
In Broadcasting language or material that depicts sexual or excretory activities in a way offensive to contemporary Community standards |
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Public domain |
In copyright law the use of material without permission once a copyright expires |
