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50 Cards in this Set

  • Front
  • Back
Strategic Management
set of decisions and actions to formulate and implement strategies that will provide competitively superior fit between the organization and its environment so as to achieve organizational goals
Three categories of grand strategy
* growth
* stability
* retrenchment
Grand Strategy
the general plan of major action by which an organization intends to achieve its long-term goals
Growth (grand strategy)
the expanding of business and it can be promoted internally by investing in expansion or externally by acquiring additional business divisions
Stability (grand strategy)aka pause strategy
means that the organization wants to remain the same size or grow slowly and in a controlled fashion
Retrenchment (grand strategy)
the organization is going through a period of forced decline by either shrinking current business units or selling off or liquidating entire businesses
Global Strategy
is a coherent strategy to provide synergy among worldwide operations for the purpose
Three categories of global strategy
* globalization
* multidomestic
* transnational
Globalization (global strategy)
the standardization of product design and advertising strategies throughout the world
Multidomestic (global strategy)
the modification of product design and advertising strategies to suit the specific needs of individual countries
Transnational (global strategy)
a strategy that combines global coordination to attain efficiency with flexibility to meet specific needs in various countries
Strategy
is the plan of action that prescribes resource allocation and other activities for dealing with the environment and helping the organization attain its goals
Core Competence
a business activity that an organization does particularly well in comparison to competitors
Synergy
the condition that exists when the organization's parts interact to produce a joint effect that is greater than the sum of the parts acting alone
Value Creation
value can be defined as the combination of benefits received and costs paid by the customers. Companies create value by devising strategies that exploit core competencies and attain synergy.
Levels of strategies (3)
* corporate level
* business level
* functional level
Corporate level (level of strategies)
concerned with the question "What business are we in?" Pertains to the organization as a whole and the combination of business units and product lines that make it up.
Business level (level of strategies)
concerned with the question "How do we compete?" Pertains to each business unit or product line within the organization.
Functional level (level of strategies)
concerned with the question "How do we support the business-level strategy?" Pertains to all the organization's major departments.
Strategy formulation
the stage of strategic management that involves the planning and decision making that lead to the establishment of the organization's goals and of a specific strategic plan
Strategy Implementation
the stage of strategic management that involves the use of managerial and organizational tools to direct resources toward achieving strategic outcomes
SWOT analysis (2)
* internal strengths and weaknesses
* external opportunities and threats
SWOT analysis (definition)
Strengths, Weaknesses, Opportunities, and Threats. An analysis of the strengths, weakness, opportunities and threats that affect organizational performance.
Internal strengths and weaknesses (SWOT analysis)
Strengths are positive internal characteristics that the organization can exploit to achieve its strategic performance goals. Weaknesses are internal characteristics that might inhibit or restrict the organization's performance.
External opportunities and threats
Threats are characteristics of the external environment that may prevent the organization from achieving its strategic goals. Opportunities are characteristics of the external environment that have the potential to help the organization achieve or exceed its strategic goals.
Portfolio strategy
a type of corporate-level strategy that pertains to the organization's mix of SBU's (strategic business units) and product lines that fit together in such a way as to provide the corporation with synergy and competitive advantage
BCG matrix (4)
* stars
* cash cows
* question marks
* dogs
Stars (BCG matrix)
has a large market share in a rapidly growing industry. It has additional growth potential and should be a focus of assets.
Cash Cows (BCG matrix)
exists in a mature, slow-growing industry but is a dominant business in the industry, with a large market share. It has a positive cash flow and does not command a large number of assets.
Question Marks (BCG matrix)
exists in a new, rapidly growing industry but has only a small market share. Is risky and it could become a STAR or fail.
Dogs (BCG matrix)
is a poor performer. It only has a small share of a slow-growth market. Provides little profit for the corporation and may be targeted for divestment or liquidation if turnaround is not possible.
Most difficult to identify in BCG matrix
question marks
BCG matrix (definition)
a concept developed by the Boston Consulting Group that evaluates strategic business units (SBUs) with respect to the dimension of business growth rate and market share
Porters Competitive forces model (5)
* potential new entrants
* bargaining power of buyers
* bargaining power of suppliers
* threat of substitute products
* rivalry among competitors
Potential new entrants

(Porters Competitive forces model)
faces barriers to enter markets. Capital requirements and economies of scale are examples of these potential barriers that can keep out new competitors.
Bargaining power of suppliers

(Porters Competitive forces model)
the concentration of suppliers and the availability of substitute suppliers are significant factors in supplier power. Sole suppliers have greater power
Bargaining power of buyers

(Porters Competitive forces model)
informed customers become empowered customers. Because customers are better informed, they have a better bargaining position.
Threat of substitute products

(Porters Competitive forces model)
the power of alternatives and substitutes affect a company's bargaining power
Rivalry among competitors

(Porters Competitive forces model)
because of competition, it is more difficult for companies to distinguish themselves from other competitors
Porters Competitive forces model
a model that studies the competitive forces that affect a business. It helps determine a company's position in the industry market.
Competitive strategies (3)
* differentiation
* cost leadership
* focus
Differentiation (Competitive strategies)
competitive strategy that which the organization seeks to distinguish its products or services from competitors
Cost Leadership (Competitive strategies)
competitive strategy which the organization aggressively seeks efficient facilities, cut costs, and employs tight cost controls to be more effective than competitors
Focus (Competitive strategies)
competitive strategy that emphasizes concentration on a specific regional market or buyer group
Factors in Strategy Implementation (5)
* leadership
* structural design
* information and control systems
* human resources
* implementing global strategies
Leadership

(Factors in Strategy Implementation)
is the ability to influence people to adopt the new behaviors needed for strategy implementation
Structural design

(Factors in Strategy Implementation)
begins with the organizational chart. It pertains to managers' responsibilities, their degree of authority, and the consolidation of facilities, departments, and divisions.
Information and control systems

(Factors in Strategy Implementation)
include reward systems, pay incentives, budgets for allocating resources, information technology systems, and the organization's rules and policies, and procedures
Human resources

(Factors in Strategy Implementation)
function recruits, selects, trains, transfers, promotes, and lays off employees to achieve strategic goals
Implementing Global Strategies

(Factors in Strategy Implementation)
the larger the company, the harder it is to implement strategies