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46 Cards in this Set
- Front
- Back
Front (Term) |
louise fili , the lover , 1985 |
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major stylistic influences for arts & crafts movement included … |
renaissance and ukiyo-e prints |
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efforts of william morris affected … |
saw value in returning to renaissance/ floral and organic matter |
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coined term “graphic designer” in the 1920s |
dwiggins |
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ukiyo-e refers to |
floating world ( because of lack of background ) |
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what allowed poster design in the early Art Nouveau era to become widespread? |
the new freedom of press laws |
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characteristics of art nouveau |
carefree, abstract, intense line work, structural, stylized |
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who called for a new art to be “contemporary in concept and form, but posses the vitality and ethical integrity of the great decorative and applied arts of the past”? |
Henry Vande Velde |
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arts & crafts movement |
step backwards , a return to proper typography and printing , quantity over quality |
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art nouveau |
direct outcome of arts & crafts , freedom , idealized beauty |
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futurism |
questioning & beliefs , testing ideas , push against rules |
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de stijl |
netherlands origin, true reality, deconstruction, counter balance, visual chaos |
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constructivism |
laws of visual organization, geometric shapes/flat colors and planes |
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bauhaus |
geometric & machine orientation , simplicity |
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postmodernism |
broke bauhaus traditions , vital and purposeful beauty , decorative , experimental |
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ways designers evolved visual compositional styles (from the 19th to the 20th century) |
dawn of the modern age, breaking the grid , text is willy-nilly, text is imagery |
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gustav klimt 1898 vienna secession poster |
utilized all edges, middle blank , embracing negative space |
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major influence on early 20th century , typeset entire book in sans-serif |
peter behrens |
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manifesto (who wrote futurist manifesto ? bauhaus ?) |
declaration of policy & aims f : marinetti b : gropius |
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designed london underground visua system (who hired him ?) |
edward johnston , frank pick |
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photomontage , which movement ? |
composite of 2 or more images , russian constructivism |
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who best represented constructivist style ? |
e. lissitsky , reduced color palette/shapes |
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why did futurists love diagonal lines so much ? |
creates movement/change |
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what is plakatstil & how did bernhard relate ? |
flat colors & bold lettering , bernhard became a landmark for minimalistic |
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stylistic differences in allied vs axis powers |
allied - allegory axis - naturalism |
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3 locations of bauhaus |
weimar (1919-1925) dessau (1925-1932) berlin (1932-1933) |
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created bauhaus preliminary course |
Johanes Itten , extremely progressive |
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“good design is good business” |
IBM president Thomas Watson Jr. |
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new haven railroad |
herbert matter |
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IBM |
paul rand |
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chase bank |
chermayeff |
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neXT |
paul rand |
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mtv |
manhattan design |
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cbs |
william golden |
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unigrid system |
massimo vignelli , unify information / helvetica & times new roman / simple design |
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why was mtv’s logo different ? |
rapid change / morphing |
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where did weingart teach & what was unique ? |
basel school of design / pushed the boundaries / computerized process |
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how did grieman evolve her approach to typographic design to incorporate dimensional space ? |
overlapping forms , guiding eye , same physical space |
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vernacular |
tropes and techniques , specific to community |
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compare contrast classical and modern page layout |
classical : same size images as text , body text and headers modern : text used as art , pg. spacers , decorative |
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Front (Term) |
william pickering , the elements of euclid , 1847 |
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Front (Term) |
and hiroshige , evening squall at great bridge near atake , 1856-59 |
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Front (Term) |
alphonse mucha , job cigarettes papers ad , 1898 |
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Front (Term) |
lucien bernhard , priester matches , 1905 |
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Front (Term) |
james montgomery flagg , uncle sam , 1917 |
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Front (Term) |
stenberg brothers, the man with the movie camera , 1929 |