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18 Cards in this Set

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  • Back

What is the primary purpose of the (MAD)

Measure the forecast accuracy.

Forecasting

Art & Science of predicting future events

Short range forecast

Up to one year

Medium range forecast

3 Mo- 3Yr

Long range forecast

3 years or more.

Which time horizon is best for new products, expenditures, locations, expansions and R&D?

Long Range

What type of forecast is best for budgeting and operating analysis?

Medium Range

Which type of forecast is the most accurate?

Short range

___ forecasts address the business cycle by predicting inflation rates, money supplies, housing starts, and other planning indicators

Economic

Technological forecasts

Long term forecasts concerned w/ rates of tech. progress

____ forecasts are projections of demand for a company's product or service

Demand

_______ focus on rapidly identifying and tracking customer desires

Demand

7 steps in the forecasting system

Determine the use of the forecast


Select the items to be forecast


Determine the time horizon of the forecast


Select the forecasting model(s)Gather the data needed to make the forecast


Make the forecast


Validate and implement the results

Downfalls to forecasting:

Outside factors, they assume stability

What is the Naive Approach?

Just assuming that it is the same as before.

Exponential smoothing what is Ft-1

Last period forecast

Exp smoothing, what is At-1

Actual last period

Exp smoothing, what is a

Smoothing constraint