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12 Cards in this Set
- Front
- Back
What are the three major components to a user friendly Web experience.
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1. Information
2. Interaction 3. Graphics |
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Which are the components of a web presence budget?
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- Telecommunications
- Hosting service - Design - Content development - Marketing - Hardware - Software |
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Describe the platforms and activities of Web sites.
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Platform:
- Traditional - Mobile - Tablet Activities: - Search - Display - Affiliates - Sponsorships |
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Describe the platforms and activities of E-mail.
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Platforms:
- Internal lists - Purchased lists Activities: - Newsletters - Updates - Sales |
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Describe the platforms and activities of social media.
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Platforms:
- Blogs Activities: - Conversation - Engagement - Sharing - Advice |
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Describe the platforms and activities of offline media.
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Platforms:
- TV and radio Activities: - Education - Exposure - Branding |
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Explain the systematic approach.
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• Analysis/planning
– objectives – functionalities – Information • Design – Logical – Physical – Graphical • Building – Own/hosting – Outsourcing • Testing – Unit/system/acceptance • Implementation & Maintenance |
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Explain the six dimensions and perspectives on security.
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1. Privacy
2. Integrity 3. Nonrepudiation 4. Authenticity 5. Confidentiality 6. Availability |
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List the three vulnerabilities.
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1. Client
2. Server 3. Communications pipeline |
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Describes some threats.
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- Malicious code
- Potentially unwanted programs - Phishing - Hacking - Credit card fraud |
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Name four technology solutions.
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1. Protect Internet communications
• encryption 2. Secure channels of communication • SSL, VPNs 3. Protect networks • Firewalls & proxy servers 4. Protect servers and clients • Operating system |
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Discuss organization and society.
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Policies & procedures
• Risk management • Security plan • Information policy Laws & standards • That give authority and recommendations • Private and public |