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64 Cards in this Set

  • Front
  • Back
Corporate Scandals variety of issues
internal governance
human rights (labor/supply chain)
client or consumer relations
environment
Special conditions of big business
perceived to have more resources and more influence over other sectors
scandals, ethical problems more visible
able to attract larger social support and criticism
perceived to have more power to change
Four components of macroenvironment
social, economic, political, tech
Business power - levels of power and influence
Macro, Intermediate, Micro, Individual
Spheres of power and influence
economic, social/cultural, individuals, technological, environmental, political
balance of power and responsibility 2 general methods
1) regulation (laws)
2) Cultural understandings
Summary of Chapter 1
-Business and society each have voice and control aspects of their interaction with each other
-Business sector wields certain kinds of power
-Power has several levels, several spheres, and affects different stakeholders
-Business is often criticized do to perceived abuse of its power, imbalance with responsibility
-Social criticism comes from a variety of motivations
-Criticism has several different levels of urgency, context, and ownership
-Managerial approach - (stakeholders)
stake
claim
right
stake interest or share in undertaking
demand for something due or believed to be due
often the basis for claim or stake
stakeholders
those with stake in business must be seen as legitimate
stakeholder approaches to decision making
Strategic approach – stakeholders factor insomuch as they are obstacles or aiding a firm's operations

Multi-fiduciary approach – management has a fiduciary relationship to all. rough equal footing as shareholders

Stakeholder synthesis approach – not fiduciary, but some moral responsibility exists
5 Key management questions in stakeholder management
1 Who are our stakeholders?
2 What are our stakeholders' stakes?
3 What opportunities and challenges do our stakeholders present to the firm?

4 What responsibilities (economic, legal, ethical,and philanthropic) does the firm have to its stakeholders?

5 What strategies or actions should the firm take to best address stakeholder challenges and opportunities?
Corporate Citizen Concepts
Corporate Social Responsibility – emphasizes obligation, accountability

Corporate social responsiveness – emphasizes action, activity

Corporate social performance – emphasizes outcomes, results
4 parts of Corporate Social Responsibility (CSR)
Economic responsibilities (price and market)

Legal responsibilities (implementing regulation)

Ethical responsibilities (softer, “be ethical”)

Philanthropic responsibilities (proactive, “be a good corporate citizen”)
Arguments against CSR
Classical economics
Business not equipped
Dilutes purpose
Too much power already
Global competitiveness
Arguments for CSR
Enlightened self-interest
Warding off government
Resources available
Proactive vs Reactive
Public support
Different Approaches to CSR
Defensive approach (prevents pain)
Cost-benefit approach (measurable $ benefits)
Strategic approach (esp emerging markets)
Innovation and learning approach
Top 10 Reasons companies are becoming socially responsible
Enhanced reputation
Competitive advantages
Cost savings
Industry trends
CEO/board commitment
Customer demand
SRI demand
Top-line growth
Shareholder demand
Access to capital
Drivers of corporate citizenship
Internal motivators: Traditions and values, reputation and image, business strategy, recruitment and retention of employees

External motivators: Customers and consumers, expectations in the community, laws and political pressures
Corporate Governance
Corporate governance is "the system by which companies are directed and controlled".[1] It involves regulatory and market mechanisms, and the roles and relationships between a company’s management, its board, its shareholders and other stakeholders, and the goals for which the corporation is governed
Executive Compensation Problems
Two main issues:

The extent to which CEO pay is tied to firm performance
Use of stock options
Problems with stock options

The overall size of CEO pay
Especially vs labor pay/layoffs
Financial misconduct, outside directors, transparency
Hostile Takeover
Poison pill
Golden Parachute
Improving corporate governance
Sarbanes-Oxley Act 2002 focus on compiance/disclosure
Corporate public policy
“Corporate public policy is a firm's posture, stance, strategy, or position regarding the public, social, global, and ethical aspects of stakeholders and corporate functioning.”
Corporate Strategy
Hierarchical definition of strategy throughout the firm, from level of enterprise to functional level

Enterprise level: Asks what is the role of our company in society? How is our organization perceived by stakeholders? For what do we stand

Corporate decisions and actions reveal the presence or absence of soundly developed enterprise-level strategy.
Strategic Management Process
Six general steps:
Goal formulation
Strategy formulation
Strategy evaluation
Strategy implementation
Strategic control
Environmental analysis
Two approaches to public affairs
Two areas/approaches:
Issues management (82% of time with the public affairs function)
Crisis management (50% of time with the public affairs function)
Approaches to issue management
Issue-by-issue approach
Porfolio approach
Provides focus and coherence to response
Helps prioritize
Allows for non-adoption of certain issues
Issue Development Lifecycle
First 5 years – Nascent.
Issue is low key and flexible
Issue noted, but no action necessarily taken yet. May begin action to “shape the issue”

Years 5-6 – Mature.
Stronger response needed
Begin stage of legislation, regulation
Types of Crises
Economic
Physical
Personnel
Criminal
Information
Reputational
Natural disasters
3 step crisis management
Quickly do this:
Identify
Isolate
Manage
5 step crisis management
Identifying areas of vulnerability
Developing a plan for dealing with threats
Forming crisis teams
Simulating crisis drills
Learning from experienec
6 step crisis management
Avoiding the crisis
Preparing to manage the crisis
Recognizing the crisis
Containing the crisis
Resolving the crisis
Profiting from the crisis
Components of crisis plan
Media communications
Employee communications
Crisis management team
Communications with elected officials (local, state, national)
CEO/senior leadership involvement, participation
Documentation/written policy or handbook
Website communications
Descriptive vs Normative
Descriptive: how systems work

Normative: what should be or how to fix systems
3 major approaches to business ethics
Conventional approach – based on how normal society today views business ethics

Principles approach – based upon the use of principles or guidelines

Ethical tests approach – intervention steps to help get to a “right” answer
3 models of management ethics
Immoral management
Operating strategy: exploiting opportunities for corporate or personal gain

Moral management
Operating strategy: live by sound ethical standards, seeking out only those economic opportunities within the confines of ethical behavior

Amoral management
Intentional vs unintentional
Unconscious bias
Operating strategy: Compliance (contrasted with Integrity) strategy
Can be a serious organizational problem
Are these 3 models about different kinds of managers, time- or circumstance-bound situations, or
External/INternal sources of values
External: religious, philosophical, cultural, legal, professional

Internal: loyalty to cause, to bosses, conformity, performance, results, efficiency
Principle approach to ethics
Teleological theories: something is right or wrong based on the results the action produces
Teleological (EXAMPLE: Bentham/Mill's Utilitarianism)

Deontological theories: something is right or wrong bound up with one's duties
Deontological (EXAMPLE: Kant's duty-based categorical imperative)

Aretaic theories: something right or wrong is determined by practice of habits or traits that are both socially and morally valuedAretaic (EXAMPLE: Plato/Aristotle's virtue ethics)
Ethical Tests Approach
Test of common sense
Test of One's Best Self
Test of making something public (disclosure)
Test of ventilation (seeking opinions)
Test of purified idea (authority has ethical weight)
Test of the Big Four (greed, speed, laziness, and haziness)
Gag test
Improving Ethics in Organization
Compliance vs Ethics
Moral person vs Moral manager
Raising status of Ethics officer
Developing ethics policies and codes of conduct
Discipline for violators: Hotline and whistle-blowing
Training
Audits and risk assessments
Challenges of Global Ethics
Challenges in relationships between host countries and MNCs:
Cultural differences
Business and government differences
Management within MNC varies
Role in developing markets (local, global)
Improving Global Business
Balancing and reconciling the ethics traditions of home and host countries
Approaches:
Foreign (conform to local customs),
Empire (applies home based to new world), Interconnection (not home vs new, only what is best for business)
Global (what is good for world rather than local)

Concept of Integrative Social Contracts Theory – concentric norms
Global codes of conduct
Network governance
Government and Business in History
Mid- to late-19th century – government stimulates business
Late 19th century – government regulates and passes anti-trust measures
Depression and New Deal – government provides employment, more control over conditions
Mid-1950s – government in safety/quality issues, but free market context
Role of Government to Business
Prescribes rules of the game for business

Is a major purchaser of business's products and services

Uses its contracting power to get business to do things it wants

Is a major promoter and subsidizer of business

Is the owner of vast quantities of productive equipment and wealth

Is an architect of economic growth

Is a financier

Is the protector of various interests in society against business exploitation

Directly manages large areas of private business

Is the repository of the social conscience and redistributes resources to meet social objectives

regulator
stimulus
public good
Government Nonregulatory vs. Regulatory
NON-REGULATORY
Central planning: industrial, tax, or monetary policies
Privatization
Stimulus, loans
Competitive offerings

REGULATORY
Controlling natural monopolies
Controlling negative externalities
Achieving social goals
Others: controlling excess profits, excessive competition
Definition of sustainibility
Brundtland Commission: “business that meets the needs of the present without compromising the ability of future generations to meet their own needs”
Top 10 Environmental Issues
Climate change
Energy
Water
Biodiversity and land use
Chemicals, toxics, and heavy metals
Air pollution
Waste management
Ozone layer depletion
Oceans and fisheries
Deforestation
Government and Environment
1970 passage of National Environmental Policy Act (NEPA)
Calls for Environmental Impact Statements to be done for any legislation proposals
1970 federal Environmental Protection Agency (EPA) created
Ways business can engage community
Community involvement: donating time and talents of managers and employees
Financial contributions
Volunteer programs
Resource-based giving
Managing community involvement strategy:
Understanding business stake in the community
Developing Community Action program
Corporate Philanthropy
Giving to the “third sector”
Strategy and philanthropy
Opportunities for cause-marketing and cause-branding
Negative perceptions in community caused by
Especially, JOB LOSSES
Outsourcing
Business/plant closings
Outsourcing
Challenges of oversight and cultural differences
Suggested best practices:
Go offshore for the right reasons
Choose your model carefully
Get your people on board
Be prepared to invest time and effort
Treat your partners as equals
Two critical moments of business plant closing
BEFORE a decision to close is made
Responsibility to study whether closing is the only option available
Critical and realistic investigations of alternatives, including:
Diversification
New Ownership
Employee Ownership


AFTER a decision to close is made
Company should seriously attempt to mitigate the social and economic impacts of its decisions and actions
POTENTIAL TOOLS:
Community-impact analysis
Advance notice
Transfer, relocation, outplacement benefits
Phasing out
Assisting in attracting replacement industry
Format of impact analysis is flexible
Legislation guides advance warning (Worker Adjustment and Retraining Notification Act)
Relocations, phaseouts are subject to negotiation

“Survivors – The Forgotten Stakeholders”: this group will need support to get back to optimal performance and productivity
Social Investing
Investing in companies that pass social screens
Screens set by research companies
Kinder, Lydenberg & Domini (KLD)
Can be incorporated into corporate social performance reports to “score” a company
Social Entrepreneurship
What is it?
How did it develop?
What are the benefits?
What are the risks?
B Corporations
Based on historical idea that companies were chartered to carry out a particular directive
Now, companies can be formed without reference to any or no particular purpose
April 2010, Maryland first state to pass law concerning “benefit corporations”
Now, 11 states + Washington, DC have B Corp laws

Purpose
Shall create general public benefit
Shall have right to name specific public benefit purposes (e.g. 50% profits to charity)
The creation of public benefit is in the best interests of the benefit corporation

Accountability
Directors and officers shall consider effect of decisions on shareholders and employees, suppliers, customers, community, environment (together the "stakeholders")
Production view of the firm
owners thought stakeholders as only those individuals or groups that supplied resources or bought products or services
(suppliers --> firm --> customers)
managerial view of the firm
growth of corporations and resulting separation of ownership from control, busines firms began to see their responsibilities toward other major constituent groups if they were to be managed successfully

suppliers, customers, owners, employees all give/take to corp/management
stakeholder view of the firm
major shift how managers perceive firm and multilateral relationships with constituent or stakeholder groups
Primary social stakeholders vs secondary
PRIMARY:
shareholders/investors
employees and managers
Customers
Local communities
Suppliers and other business partners


Secondary
gov't regulators
civic institutions
social pressure groups
media/academic commentators
trade bodies
competitors
Primary nonsocial stakeholders vs. secondary
Primary nonsocial
natural environment
future generations
nonhuman species


Secondary
environmental interest groups
animal welfare organizations
Clarkson Principles
1 acknowledge, monitor
2 listen communicate
3 adopt
4 recognize interdepence
5 work cooperatively
6 avoid anything that jeopardizes rights
7 acknowledge potential conflicts
Four Strategy Levels
Enterprise - For what do we stand
Corporate Level - What businesses should we be in
Business Level - How should we compete in an industry?
Functional Level - How should a firm integrate its various subfunctional activities and how should these activities be related to changes taking place in the diverse function areas?
Issue Managment Process
1) Identify Issue
2) Analyze
3) Prioritize
4) Develop plan
5) Implement plan
6) Evaluate