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11 Cards in this Set

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Assumptions of the Approach

1. Concerned with empirical behaviour


2. We are blank slates when we are born


3. Psychology is about observable and measurable behaviour


4. Animal and human learning doesn't differ


5. All behaviour is learnt

Learning, Scientific Method, Blank Slate, Observation

Watson

John Watson rejected the vagueness of intrsopection and stated psychology should be the study of empirical behaviour. Created the concept of Behaviourism

Reductionism

Classical Conditioning

Learning through association


US = UR


US + NS = UR


US + NS = CR


NS = CS


UR = CR

Pavlov

Reasearched into CC using his dog. (apply CS/CR to dog and bell)



Pavlov and his dog

Operant Conditioning

Learning through punishment and reward.


Positive Reinforcement - gaining of pleasant situaiton or object


Negative Reinforcement - removal of unpleasant situation


Positive Punishment - gaining of something unpleasant


Negative Punishment - removal of something desirable

Reinforcement and Punishment

Skinner

Put a rat in a box with two levers: one gave food, one gave an electric shock. Rat eventually learned to pull the food lever (positive reinforcement).

Skinner's Box

Roles of reinforcement and punishment

Reinforcement boosts the chances of behaviour being repeated whereas punishment reduces the chances of behaviour being repeated.

Real-life Applications

OC and CC working together suggests a theory for phobias. CC creates the phobia and OC maintains the phobia.

Phobias

Real-life Applications

Token economy systems that work in institutions such as prisons use the idea of OC. If inmates show good behaviour it is positively reinforced by rewards such as better food or inside money.

Token Economy

Strengths

1. Follows Scientific Method - reliable and replicable


2. Highly applicable


Limitations

1. Reductionist - ignores complex thought processes involved in learning, ignores biological aspects


2. Deterministic - Behaviour should constantly change in each new environment


3. Experiments have low ecological validity