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34 Cards in this Set

  • Front
  • Back

Experiment

Researcher determines who or what receives what treatment

Survey

Method for collecting data

Bias

Systematic favoring of a particular outcome. Bad and hard to fix, don't confuse with "skew"

Voluntary response sample

Consists of people who choose themselves by responding to a general appeal. Shows bias because people with strong opinions are more likely to respond

Non-reponse sample

When you ask specific individuals

Simple random sample (SRS)

Consist of n individuals from the population chosen so that every set of n individuals has an equal chance to be the sample actually selected

Methods for SRS

Hat method, random number generator, random number table

Homogeneity

All the same (mixed up)

Heterogeneity

Different characteristics (*of interest*)

Stratified random sample

Subgroups are homogeneous within themselves, heterogeneous among the others

Cluster sample

Subgroups are heterogeneous within themselves, but homogenous among the others

Undercoverage

Some groups in the population are left out of the process of choosing the sample

Non-response bias

When an individual chosen for the sample can't be contacted or refuses to participate. Individually contacted.

Observational study

Observes individuals and measures variables of interest but does not attempt to influence responses. Treatment will happen regardless of the researcher's intervention

Explanatory

What's manipulated (experiment) or considered (observational study) to see its effects or outcome. Independent variable.

Response variable

Outcome or effects of the explanatory. Dependent variable.

Lurking variable

A variable that has the potential to affect the response variable. Do not use on exam

Confounding

Two variables are associated in such a way that their effects on a response variable cannot be distinguished from each other. Create extra variability

Treatment

Specific condition applied to the individuals in an experiment

Experimental units

Smallest collection of individuals to which treatments are applied

Subjects

When units are human beings

Random assignment

Experimental units are assigned to treatments at random, using some sort of chance process. Random process to assign treatment to sample, AFTER the subjects are selected.

Completely randomized design

Treatments are assigned to all the experimental units completely by chance

Principles of experimental design

Control for lurking variables, random assignment, replication

Placebo effect

Potential change in behavior because the person knows they're in a study

Single-blind

Subjects don't know which treatment they're receiving

Double-blind

Neither the subjects nor people administering know which treatment a subject received

Statistically significant

Observed effect so large that it would rarely occur by choice

Purpose of block design

Eliminate the effect of another a factor that could affect the response variable

Matched pairs design

Similar subject / test units are paired

Scope of inference

Assure low or no bias and well controlled for lurking

Random selection

Random process to choose sample

Random sampling

Randomly choose from the population (SRS), or from subgroups (stratified RS), or clusters, your subjects/test units

Convenience sample

Sample made up of subjects who are easy to reach