Values And Beliefs: The Two Concepts Of Organisational Culture

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Organisational culture can be defined as set or system of shared assumptions, values, and beliefs that will bring a convincing influence to the members of an organization. It can be how they dress, act, and perform their jobs. According to Schein (1985) culture is a pattern of assumptions that a group that work together sufficiently has invented or developed during the process of coping with problems and these assumptions can be used later to teach new members.
While Schein also separate culture into 3 levels which explained using form of an iceberg. First is the surface level, are called Artifacts. In surface aspect where can be easily made out of such as how we dress, language used or how we communicates each other. Then beneath artifacts
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Which Smircich (1983) suggested two ways of looking at organisation culture. Something an organisation ‘has’ is where critical variable such as values and beliefs of that certain organisation can be managed hierarchically by the top management. Where else something an organisation ‘is’ meaning that the culture of an organisation is difficult and nearly impossible to be manage or change and are affected by values and beliefs of members of the organisation itself.
To begin with, something an organisation ‘has’ is actually culture setup by the organisation, which assumptions values and beliefs made by the company. It is deeply embedded into the ways a business or organisation does things and is forced to follow by every members of the organisation. As per Erving Goffman (1959) point of view is indirectly supporting culture is something an organisation ‘has’ theory by his saying that every individuals has no true self, “we adapt what we are depending who are interacting with.” Which means that members of organisation will adapt themselves and follows whatever assumptions, values, and beliefs of an organisation had setup so
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Sunray Call Centre is an American-owned call centre with around 1000 employees, and it deals with communication functions outsourced by banks, airlines, insurance firms and mobile phone companies. The management consider company’s culture as part of the labour process, as market competitiveness is said to depend largely on the ability of workers to deliver high quality customer services. By implementing the fun and joyous culture into this Sunray Customer Service organisation had made the boring operator jobs become more interesting. Sunray culture that related to sexuality and flirting openly culture has made the members of organisation to boost their working efficiency and bring more profit and advantages to the

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