Brewery

listed as Canal Street Brewing Co., LLC. In 2000, the company was dealing with a financial crisis and on the verge of bankruptcy. The banks advised that they were heading towards foreclosure/bankruptcy and they were going to ‘chain the doors of the brewery’, according to Mlive (Ellison, 2012).…

founders Jeff Lebesch and Kim Jordan. Following Jeff’s biking tour of the Belgian countryside, he and Kim began their venture with the development of two types of ale in the basement of their home. NBB has since evolved into the third-largest craft brewery in the United States and employs over 600 coworkers to create over 10 beers while profiting over 190 million in revenue during 2013. Their second facility, located in Asheville, NC, will open in 2016. Known for their respect for the…

External Analysis While there are many similarities between large beer producers and smaller craft breweries, the content of this report will focus attention solely on the craft brewing market. Within the topics below, I will give an overview of external factors that have an impact on the Boston Beer Company. Economy In 2012, the craft brewing industry as a whole earned $10 billion in revenue; and increase of 32% over the previous year (Goddard, 2016). By 2014, the volume share for craft…

strategy. Today American’s consume over 200 million barrels of beer in a single year (Reid, McLaughlin, & Moore, 2014). As of June 2013, there were over 2483 craft breweries in the United States alone. The New Belgium Brewing Company came into existence in 1991, operating out of a basement (Ferrell & Hartline, 2014). Out of these 2483 craft breweries, this company is now the third largest craft brewer in the United States. In the beginning…

waste, and that is one of the reasons why it is so popular. In Manitoba, local craft breweries continue to perform well in the Manitoba market. In December 2014, the Province of Manitoba spearheaded the Supporting Manitoba’s Craft Brewing Industry Strategy. It is a coordinated effort to support and grow the Manitoba-based craft brewing industry (Manitoba Liquor and Lotteries Corporation, 2014). A number of new breweries and brewpubs will begin operations and this will cause more local beers in…

environment. Mashable reports: "The company's first iteration is the Great Barrier Beer, with 50 [percent] of profits going to the Australian Marine Conservation Society to help protect the Great Barrier Reef. The beer is set to be made at a craft brewery called Bargara in Bundaberg, Queensland - not too far from the reef." Talking to Mashable Australia, James Grugeon talks about craft beer in Australia: "I've always been a big fan of beer, and in particular craft beer, which in Australia is…

United States and Heineken is the third largest brewery in the world. This helps the future of Lagunitas tremendously because this will allow Lagunitas to export their craft beers globally. Lagunitas will continue to operate independently in the US with many of the same leadership and staff, same brewers, recipes, and same suppliers and distributors helping to drive the brand…

Spanning 365 miles in length, the Erie Canal was first created in 1825. Since that time, it has become a popular destination for Erie Canal houseboat rentals. From May to November, the canal comes alive as houseboat vacationers and boaters fill the area. At the Erie Canal's marinas, visitors can find all of the amenities that they need to traverse the waterways. Motor boats can be rented for the day, and houseboat rentals are readily available. Visitors can select from houseboats ranging from…

build something great together. Within 25 years of starting the company, they were the nation’s largest brewery, breaking the 1 million barrels sold mark. Since then, Anheuser Busch (AB) has grown substantially into a multi-billion dollar corporation that serving their 42 brands to customers all over the world. Discussion One of AB’s most famous brands is Budweiser. Budweiser is brewed at 12 breweries across the continental United States,…

Introduction Hockley Valley Brewing (Hockley) has come to the conclusion that light beers are more popular than dark ones. Since its dark beers have always been its flagship product, Hockley has to decide whether to change its marketing mix to adapt to the latest market trend, or to keep steady in its current course. Their proposed solution, should they decide to follow through with it, is a new light lager called Hockley Classic. SWOT Analysis Strengths: • Have a talented brewer, who is from…