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5 Cards in this Set
- Front
- Back
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What is the theory of planned behaviour |
The idea that all actions are under out control and that peoples perceptions of control is very important in out understanding of their behaviour. Your attitude, subjective norm and perceived behavioural control lead to an intention which then leads to the behaviour. |
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Attitude |
Beliefs about the behaviour |
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Subjective norm |
What does your peer group think/do |
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Perceived Behavioural Control |
Do you feel that you are in control of the behaviour |
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Applications of TPB |
We can alter the incidence of the behaviour by altering peoples beliefs, attitudes and understanding of social norms and their perception of whether they are in control of their behaviour. Putting schemes in to provide an individual with support to resist the behaviour in the first place could reduce the incidences of such behaviours. |
