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4 Cards in this Set
- Front
- Back
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Touchpoint mapping |
Identification or mapping of critical interaction points when the potential applicants and candidates come in contact with the organizations brand; used to prioritize an/or improve activities and communications about the brand |
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Use of social media |
Internet communication platforms used to engage a large multi-generational audience |
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On-line job career portrayals |
Realistic virtual reality tours showcasing an organizations culture, individual jobs, career progression, corporate social responsibility, and areas of potential interest to target audiences |
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Personalized channels for external audiences |
Application customizing and personalizing brand messaging to best fit user response to profile questions |
