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94 Cards in this Set

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What is a supply chain?
All stages involved, directly or indirectly, in fulfilling a ______ ______.
Includes _______, retailers, suppliers, transporters, _______and _______.
In a company, the supply chain would include all _____ areas like _____ and ______.
customer request
manufacturers
warehouses
customers
functional
finance
marketing
What is the difference between first, second and third tier suppliers?
First tier includes producers and packagers.

Second tier includes chemical manufacturers.

Third tier includes the timber industry (for a paper example); the bottom line; RAW MATERIALS
What are the 3 types of flows in a supply chain?
Information
Product
Funds
What is the objective of a supply chain?
to maximize overall value created.
What is value in a supply chain?
Value is profitability; it is the gap between benefit of delivering and cost of delivering
What are the sources of supply chain revenue?
What are the sources of supply chain costs?
the customer; all other perceived revenues are just transfers

flows of information, products, or funds between stages of the supply chain; the costs come from managing these flows
Supply chain management is the management of _____ between and among supply chain stages to _____________________________.
flows

to maximize total supply chain profitability.
What are the decision phases of a supply chain?
What are the time phases for each one?
Supply chain strategy or design: long-term impact requiring management approval and investment in capital of 5-10 years or more
Supply chain planning: medium-term range of 2 months to 18 months which affect the annual or bi-annual
Supply chain operation: the day-to-day, wk-to-wk, mo-to-mo that requires direct line management
Strategic supply chain decisions include (4)
1. Locations and capacities of facilities
2. Products to be made or stored at various locations
3. Modes of transportation
4. Information Systems
Supply chain planning is also referred to as _____.

These decisions include: (6)
Tactical

1. Which markets will be supplied from which locations
2. Planned build-up of inventories
3. Subcontracting, backup, locations
4. Inventory policies
5. Timing and size of market promotions
6. Must consider in planning decisions demand uncertainty, exchange rates, competition over the time horizon
Supply chain operation time horizon is ______ or _______.

Decisions regard individual ______ ______.

Allocate orders to ____ or ______.
Set order ____ _____.
Generate _____ lists at a warehouse.
Allocate an order to a particular _____.
Set _____ schedules.
Place ______ orders.
weekly or daily
customer orders
inventory or production
due dates
pick
shipment
delivery
replenishment
What are the 3 process views of the supply chain?
Cycle view
Push/pull view
Response vs. anticipation
What is the cycle view of supply chains?
A view that includes the customer at the top, followed by retailer, distributor, manufacturer and finally supplier.

Between each stage is a cycle.
CYCLE VIEW OF SUPPLY CHAIN

Cycle between retailer and customer:
Cycle between distributor and retailer:
Cycle between manufacturer and distributor:
Cycle between supplier and manufacturer:
Customer order cycle
Replenishment cycle
Manufacturing cycle
Procurement cycle
What does the push/pull view of supply chains entail?

What is the push/pull boundary?
Some companies have a push cycle and some have a pull cycle. Some switch between the 2.

Push processes include the procurement, manufacturing and replenishment cycles. Push is in EXPECTATION of demand (eg Kellogs)

Pull process is the customer order cycle. Pull when process is TRIGGERED by ACTUAL DEMAND (eg Amazon or Dell)
Sometimes the materials are not even bought until actual demand (eg Boeing)

Push/pull boundary is the point at which we begin to pull in the supply chain.
What is the SCOR model?
The Supply Chain operations reference model is a process reference model that has been developed by the supply chain council (SCC) as the cross-industry standard for supply-chain management; says you should be able to compare results/supply chains across industries
What is the structure of the SCOR model?
When the supply chain runs from the suppliers to the customers, plan is at the top, beneath it source, then make, and then deliver (all on the same level).
When the supply chain runs from the customers to the suppliers, it starts with return deliver and then return source.

The entire model is underlined by Enable which is not supply chain processes, but is necessary to the supply chain to function like creating demand, following GAAP, payroll/HR...etc)
What's included in Plan in the SCOR model?
Plan is forecasts, projections, schedules. Since you must plan first in order to execute, planning spans the whole model.
What's included in Source, Make and Deliver in the SCOR model?

What's important to note about Make?
Source: raw material
Make: production
Deliver: to customer

Different Makes show either push or pull cycles (like if it's made to order, made to stock, or replenishment to order)
What are the applications of the SCOR model?
1.)Describe, measure and ______ supply chain ________.
2.) Rapidly ____ a company's own supply chain.
3.) ______ for a standard of comparison.
4.) Identify SCM _________ opportunities.
5.) Determine required ______ systems capabilities
6.) Influence creation of desired ______ products.
7.) Implement supply chain _______ improvements.
1.)evaluate; configurations
2.) map
3.) benchmarking
4.) improvement
5.) information
6.) software
7.) process
What is the methodolgy for the SCOR model?

What's included in each part of the methodology?
Plan -> Analyze -> Improve

Plan: choose goals and assign responsibilities; standards
Analyze: take standards and measure performance; get an idea of where you are; find explanations in deficiencies
Improve: implement plans to improve areas of poor performance; measure again to evaluate changes
What are the 6 drivers of supply chain performance?

Why is *one* of them especially important?
Facilities
Inventory
Transportation
Information*
Sourcing
Pricing

*Info is highlighted among all drivers; there will be no decision-making without information
1.) In the balancing act of supply chain drivers, what is the competitive strategy and where is it located?
2.) What is the supply chain strategy and where is it located?
3.)Is efficiency or responsiveness on the left?
4.)What are the logistical drivers?
5.)What are the cross-functional drivers?
6.)What is important to note about the cross-functional and logistical drivers?
7.) Why are the logistical drivers called logistical?
8.) Which is the most cross-functional driver?
1.)Competitive strategy is the reason for the company to exist.
2.)The supply chain strategy is how the supply chain enables competitive strategy.
3.)Efficiency is on the left and responsiveness on the right
4.)The logistical drivers are facilities, inventory and transportation
5.)The cross-functional drivers are information, sourcing and pricing.
6.) There is an interaction between all of them
7.) The logistical drivers are logistical because they are connected to physical movement of goods
8.) Pricing because it is tied to brand and brand equity
Why is there a need to balance efficiency and responsiveness?

Why is there are balancing act among the supply chain drivers?
Efficiency is keeping cost of unit low while responsiveness is adaptability, quick reactivity and ability to change. Responsiveness is more expensive and thus decreases efficiency so you need to find a balance between the two when it comes to the supply chain drivers.
What is the role of facilities in the supply chain?
It's the "where" of supply chain.
Can be either manufacturing or storage (warehouses)
Why does inventory exist?
Inventory is found throughout the supply chain in the form of what?
-Exists because of a mismatch between supply and demand; volume and timing create the mismatch
-Raw materials, work in process (WIP), and finished goods
What does transportation do? Why/How does it affect the inventory and facilities?
-moves the products between stages in the supply chain
-affects inventory and facilities by location, method of transport (for timing), space in transportation, size of facilities (if there is a smaller space, then you need more frequent deliveries)
What is information in the supply chain? What is it crucial to?
Information is the connection between the various stages in the supply chain which allows coordination between stages.
-It is crucial to daily operation of each stage in a supply chain - eg production, scheduling, inventory levels because without info, we can't make decisions.
What is sourcing in the supply chain? What are the questions to be asked?
-Sourcing is a set of business processes required to purchase goods and services in a supply chain.
-The people in sourcing must select a supplier, must decide on a single supplier versus multiple suppliers, and must decide on contract negotiation
What is pricing/what does it do in the supply chain?
What can pricing strategies be used to do?
What's important to note about pricing?
Pricing determines the amount to charge customers in a supply chain.
Pricing strategies can be used to match demand and supply.
**Pricing is one of the most difficult drivers to manage because of things like inflation and how COGS is affect pricing and sourcing which affects profit margin. If you use it effectively, you can force demand to match supply.
What are the obstacles to achieving strategic fit?
1. Increasing variety of products
2. Decreasing product life cycles
3. Increasingly demanding customers
4. Fragmentation of supply chain ownership
5. Globalization
6. Difficulty executing new strategies
What does shaken, not stirred remind us of?
Extremely demanding customers
Why bother with product development?
1. External benefits
2. Internal benefits
3. Exploit strengths/core competencies
4. Block competitors
What would be external benefits of product development?
New customers, increased market share, percentage of people who buy product that choose your band
What would be internal benefits of product development?
Easier to manufacture, cheaper and increased profit
What would be the benefits of exploiting strengths/core competencies of product development?
Break through into new products
What would be the benefits of blocking competitors of product development?
Can't be quickly replicated, like patents
What are the operations and supply chain functional areas? And what is included in each area?
1. Concept development: scan suppliers for promising technologies and capabilities
2. Planning - develop initial cost estimates and identify key supply chain partners
3. Design and Development - develop detailed process maps of operations and supply chain flows and test new processes
4. Commercial preparation - build pilot units using new operations; train personnel, and verify supply chain flows
5. Launch - ramp up volumes, meet cost targets, and meet quality and other performance target goals
What are the perspectives of operations and supply chain?
1. Repeatability, testability and serviceability of the design
2. Product volumes
3. Product costs
4. Match with existing capabilities
What is repeatability? Testability? Serviceability?
Repeatability: consistent production, tolerance to manufacturing variations (robustness)
Testability: non-value added activity (as in doesn't add value in eye of consumer, though there are exceptions, like parachutes), so should be easy and inexpensive to do; should also be quick because it takes time away from product.
Serviceability: ease of repair, critical for products expected to be serviced or repaired (autos)
What are the obstacles to achieving strategic fit?
1. Increasing variety of products
2. Decreasing product life cycles
3. Increasingly demanding customers
4. Fragmentation of supply chain ownership
5. Globalization
6. Difficulty executing new strategies
What does shaken, not stirred remind us of?
Extremely demanding customers
Why bother with product development?
1. External benefits
2. Internal benefits
3. Exploit strengths/core competencies
4. Block competitors
What would be external benefits of product development?
New customers, increased market share, percentage of people who buy product that choose your band
What would be internal benefits of product development?
Easier to manufacture, cheaper and increased profit
What would be the benefits of exploiting strengths/core competencies of product development?
Break through into new products
What would be the benefits of blocking competitors of product development?
Can't be quickly replicated, like patents
What are the operations and supply chain functional areas? And what is included in each area?
1. Concept development: scan suppliers for promising technologies and capabilities
2. Planning - develop initial cost estimates and identify key supply chain partners
3. Design and Development - develop detailed process maps of operations and supply chain flows and test new processes
4. Commercial preparation - build pilot units using new operations; train personnel, and verify supply chain flows
5. Launch - ramp up volumes, meet cost targets, and meet quality and other performance target goals
What are the perspectives of operations and supply chain?
1. Repeatability, testability and serviceability of the design
2. Product volumes
3. Product costs
4. Match with existing capabilities
What is repeatability? Testability? Serviceability?
Repeatability: consistent production, tolerance to manufacturing variations (robustness)
Testability: non-value added activity (as in doesn't add value in eye of consumer, though there are exceptions, like parachutes), so should be easy and inexpensive to do; should also be quick because it takes time away from product.
Serviceability: ease of repair, critical for products expected to be serviced or repaired (autos)
What do product volumes and cost do?
Determine the process strategies, levels of customization and level of after-sales support
1.What is involved in determining process strategies?
2.Level of customization?
3.Level of after-sales support?
1. Types of equipment, level of automation and staffing required (volume is determined by these 3)
2. Made-to-order; specifications; harder to customize with more volume because you have to tweak more things
3. You can't provide it to just 5% of your volume so you have to make sure you have enough but not too much
What are some of the hidden costs in the supply chain?
Number of parts in a product
Engineering Changes
Transportation Costs
What are the hidden costs in the number of parts in a product?
Engineering changes?
Transportation costs?
1. Increased handling, tracking and other inventory costs; more procedures required
2. affects entire supply chain; requires you to correct something in manufacturing
3. logistics becoming a significant cost; shape, size, weight and packaging are concerns
What is product design flexibility? Process flexibility? How are they matched with existing capabilities?
-Product design flexibility: easy to add features? easy to upgrade?; WHAT to give; ex: Microsoft Biz Talk allows flexibility to add new features
-Process flexibility: share processes/parts? Will upgrades make current operations obsolete? Ex: care with same frame allow you to manufacture them on the same line making them cheaper.

When you make an upgrade on a product, you have to make sure the new product can still function with technology of old product.
1. Modular design allows for a higher level of ______.
2. Retains _________ advantage of higher volumes for ____ components.
3. Easier ______.
4. Facilitates servicing and _______.
5. Allows for _____.
1. customization
2. lower-cost; core
3. assembly
4. repairs
5. upgrades
The Product Life Cycle is representative of ...

What's important to note about the diagram for the PLC?
what we wish would happen

the stages in the cycle aren't all necessarily the same length
What are the 6 stages in the Product Life Cycle?
1. Development
2. Introduction
3. Growth
4. Maturity
5. Saturation
6. Decline
What's included in each stage of the Product Life Cycle?
1. Development: conceptualizing
2. Introduction: release into market; advertise a lot
3. Growth: rapid growth; inventory stockouts here are really bad; focus is on responsiveness because demand is extremely uncertain
4. Maturity: Product has made entrance; rate of growth has declined; unless you re-introduce as new and improved, (iPod); demand is more predictable; can focus more on efficiency than responsiveness
5. Saturation: zero growth or declining growth; negative prospects
6. Decline: product will not make you any more money (ex: VHS) until obsolescence.
What's important to note about the Product Life Cycle?
There are products that go straight from introduction to decline without ever reaching maturity; it's a dud
What are the three supply chain macro processes and what do they do?
Customer Relationship Management (CRM)
Internal Supply Chain Management (ISCM)
Supplier Relationship Management (SRM)

They manage the flow of information, product and funds required to generate, receive and fulfill a customer request. They aim to generate customer demand and facilitate the placement and tracking of orders.
What is CRM? What does it do?
CRM is all processes that focus on the interface between the firm and its customers like dealing with the market, price, sell, call centers, and order management
What is ISCM? What does it do?
All processes that are internal to the firm like dealing with strategic planning, demand planning, supply planning, fulfillment and field service
What is SRM? What does it do?
All processes that focus on the interface between the firm and its suppliers like dealing with sourcing, negotiating, buying, design collaboration, and supply collaboration
Within a firm, all supply chain activities belong to one of three _____ processes: CRM, ISCM, SRM. _____ among these 3 processes is crucial for supply chain management.
macro
integration
Why do we use the SCOR model?
to be able to compare results and supply chains across industries.
What are the 3 customer facing attributes in SCOR?
1. Supply chain delivery
2. Supply chain responsiveness
3. Supply chain flexibility
What are the 2 internal facing attributes in SCOR?
1. Supply Chain costs
2. Supply chain asset management efficiency (like how well is supply chain turning asset into money)
What is cycle inventory?
Cycle inventory is the average amount of inventory used to satisfy demand between receipts of supplier shipments.
What is material flow time?
the time that elapses between the point at which material enters the supply chain to the point at which it exits
What is throughput?

What is Little's Law?
the rate at which sales occurs.

I = DT
What is safety inventory?
inventory held in case demand exceeds expectation; it is held to counter uncertainty
What is the level of product availabilty?
the fraction of demand that is served on time from product held in inventory.
What is material requirements planning?
MRPs take the master production schedule and roll it back, creating schedules with suppliers with part types, quantities and delivery dates.
What is supply chain coordination?
Occurs when all stages of a supply chain work toward the objective of maximizing roral supply chain profitability based on shared information.
What is forecasting?
the art and science of making projections about what future demand and conditions will be
What is aggregate planning?
transforms forecasts into plans of activity to satisfy the projected demands. A key decision managers make is how to collaborate on aggregate planning.
What is product design?
the characteristics or features of a product or service that determine its ability to meet the needs of the user
What is the product development process?
the overall process of strategy, organization, concept generation, product and marketing plan creation and evaluation and commercialization of a new product.
New products or services can give firms a __________ ________ in the marketplace.
Competitive advantage
The operations and supply chain perspective on product design will usually center on 6 dimensions which are...
1. Repeatability
2. Testability
3. Serviceability
4. Product volumes
5. Product costs
6. Match between the design and existing capabilities
What is the sequential development process?
a process in which the product or service idea must clear specific hurdles before it can go on to the next development phase.
What is concurrent engineering?
An alternative to sequential development in which activities in different development stages are allowed to overlap with one another, thereby shortening the total development time
What is computer aided design (CAD) systems?
Information systems that allow engineers to develop, modify, share, and even test designs in a virtual world. CAD systems helps organizations avoid the time and expense of paper-based drawings and physical prototypes
What is computer-aided design/computer-aided manufacturing systems (CAD/CAM)?
an extension of CAD. Here, CAD-based designs are translated into machine instructions, which are then fed automatically into computer controlled manufacturing equipment.
What is Design for manufacturability?
The systematic consideration of manufacturing issues in the design and development process, facilitating the fabrication of the product's components and their assembly into the overall product.
What is parts standardization?
the planned elimination of superficial, accidental, and deliberate differences between similar parts in the interest of reducing the part and supplier proliferation
What is modular architecture?
a product architecture in which each functional element maps into its own physical chunk. Different chunks perform different functionsl the interactions between the chunks are minimal, and they are generally well-defined.
What is design for maintainability? (DFMt)
the systematic consideration of maintainabilty issues over the product's projected life cycle in the design and development process
What is design for Six Sigma? (DFSS)
an approach to product and process design that seeks to ensure the organization is capable of providing products or services that meet Six Sigma quality levels - in general, no more than 3.4 defects per million opportunities
What is design for the environment? (DFE)
an approach to a new product design that addresses environmental, safety, and health issues over the product's projected like cycle in the design and development process
What is target costing?
The process of designing a product to meet a specific cost objective. Target costing involves setting the planned seeling price and subtracting the desired profit, as well as marketing and distribution costs, thus leaving the required target cost.
What is design to cost?
same as target costing
What is value analysis (VA)?
a process that involves examining all elements of a component, assembly, end product or service to make sure it fulfills its intended function at the lowest total cost. Value = function/cost