Santa's Supply Chain

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Supply chain plays a great in the well being a company. On the contrary, the company together with its staff must understand the supply chain management. In addition, knowing the factor that pushes the consumer to buy product is of great importance since the company will be in a position to produce products that will not only satisfy customers’ needs, but also make them earn good income.
Santa is a toy company that is facing a lot of challenges that make it difficult for it to become successful. Their clients are complaining about the quality and delivery issues among many other issues. These issues have brought challenged to the company. In this paper, I have used supply chain to identify supply management issues, operation issues, distribution/logistics
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Different people have different definition when it comes to defining the term supply chain management. The following are some of the definitions:
According to the council of Supply Chain Management Professional, the term supply chain management is referred to all activities’ planning and management that are involved in sourcing and procurement, conversion together with all logistics that are involved in management activities. Moreover, coordination and collaboration have been included in the supply chain management, with channel partners who can assume the responsibility of suppliers, customers, intermediaries and third-party service providers.
The Institute for Supply Management also considers this to be “the design and management of seamless, value-added processes across organizational boundaries to meet the real needs of the end customer.”
One thing that you will realize with these definitions is that there is an element of coordinating goods and services among those who are involved in supply chain to ensure that among the collaborating companies, there are quality customer

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