Use LEFT and RIGHT arrow keys to navigate between flashcards;
Use UP and DOWN arrow keys to flip the card;
H to show hint;
A reads text to speech;
108 Cards in this Set
- Front
- Back
Introduction has the four objectives |
* Get the attention and interest of your audience
* Reveal the topic of your speech * Establish your credibility and goodwill * Preview the body of the speech |
|
Rhetorical question |
A question that the audience answers mentally rather than out loud. |
|
Credibility |
The audience's perception of whether a speaker is qualified to speak on a given topic. |
|
Goodwill |
The audience's perception of whether the speaker has the best interest of the audience in mind. |
|
Preview statement |
A statement in the introduction of a speech that identifies the main points to be discussed in the body. |
|
Crescendo ending |
A conclusion in which the speech builds to a zenith of power and intensity. |
|
Dissolve ending |
A conclusion that generates emotional appeal by fading step by step to a dramatic final statement. |
|
Preparation outline |
A detailed outline developed during the process of speech preparation that includes the title, specific purpose, central idea, introduction, main points, subpoints, connectives, conclusion, and bibliography of a speech. |
|
Visual framework |
The pattern of symbolization and indentation in a speech outline that shows the relationships among the speaker's ideas. |
|
Bibliography |
A list of all sources used in preparing a speech. |
|
Speaking outline |
A brief outline used to jog a speaker's memory during the presentation of a speech. |
|
Delivery cues |
Directions in a speaking outline to help a speaker remember how she or he wants to deliver key parts of the speech. |
|
Denotative meaning |
The literal or dictionary meaning of a word or a phrase. |
|
Connotative meaning |
The meaning suggested by the associations or emotions triggered by a word or a phrase. |
|
Thesaurus |
A book of synonyms. |
|
Concrete words |
Words that refer to tangible objects. |
|
Abstract words |
Words that refer to ideas or concepts. |
|
Clutter |
Discourse that takes many more words than are necessary to express an idea. |
|
Imagery |
The use of vivid language to create mental images of objects, actions, or ideas. |
|
Simile |
An explicit comparison, introduced with the word "like" or "as", between things that are essentially different yet have something in common. |
|
Cliché |
A trite or overused expression. |
|
Metaphor |
An implicit comparison, not introduced with the word "like" or "as", between two things that are essentially different yet have something in common. |
|
Rhythm |
The pattern of sound in a speech created by the choice and arrangements of words. |
|
Parallelism |
The similar arrangement of a pair or series of related words, phrases, or sentences. |
|
Repetition |
Reiteration of the same word or set of words at the beginning or end of successive clauses or sentences. |
|
Alliteration |
Repetition of the initial consonant sound of close or adjoining words. |
|
Antithesis |
The juxtaposition of contrasting ideas, usually in parallel structure. |
|
Inclusive language |
Language that does not stereotype, demean, or patronize people on the basis of gender, race, religion, age, disability, sexual orientation, or other factors. |
|
Generic "he" |
The use of "he" to refer to both women and men. |
|
Nonverbal communication |
Communication based on a person's use of voice and body, rather than on the use of words. |
|
Manuscript speech |
A speech that is written out word for word and read to the audience. |
|
Impromptu speech |
A speech delivered with little or no immediate preparation. |
|
Extemporaneous speech |
A carefully prepared and rehearsed speech that is presented from a brief set of notes. |
|
Conversational quality |
Presenting a speech so it sounds spontaneous no matter how many times it has been rehearsed. |
|
Volume |
The loudness or softness of the speaker's voice. |
|
Pitch |
The highness or lowness of the speaker's voice. |
|
Inflections |
Changes in the pitch or tone of a speaker's voice. |
|
Monotone |
A constant pitch or tone of voice. |
|
Rate |
The speed at which a person speaks. |
|
Pause |
A momentary break in the vocal delivery of a speech. |
|
Vocalized pause |
A pause that occurs when a speaker fills the silence between words with vocalizations such as "uh", "er", and "um". |
|
Vocal variety |
Changes in a speaker's rate, pitch, and volume that give the voice variety and expressiveness. |
|
Pronunciation |
The accepted standard of sound and rhythm for words in a given language. |
|
Articulation |
The physical production of particular speech sounds. |
|
Dialect |
A variety of a language distinguished by variations of accent, grammar, or vocabulary. |
|
Kinesics |
The study of body motions as a systematic mode of communication. |
|
Gestures |
Motions of a speaker's hands or arms during a speech. |
|
Eye contact |
Direct visual contact with the eyes of another person. |
|
Graph |
A visual aid used to show statistical trends and patterns. |
|
Line graph |
A graph that uses one or more lines to show changes in statistics over time or space. |
|
Pie graph |
A graph that highlights segments of a circle to show simple distribution patterns. |
|
Bar graph |
A graph that uses vertical or horizontal bars to show comparisons among one or more items. |
|
Chart |
A visual aid that summarizes a large block of information, usually in list form. |
|
Font |
A complete set of type of the same design. |
|
Informative speech |
A speech designed to convey knowledge and understanding. |
|
Object |
Anything that is visible, tangible, and stable in form. |
|
Process |
A systematic series of actions that leads to a specific result or product. |
|
Event |
Anything that happens or is regarded as a happening. |
|
Concept |
A belief, theory, idea, notion, principle, or the like. |
|
Description |
A statement that depicts a person, event, idea, or the like with clarity and vividness. |
|
Comparison |
A statement of the similarities among two or more people, events, ideas, etc. |
|
Contrast |
A statement of the differences among two or more people, events, ideas, etc. |
|
Personalize |
To present one's ideas in human terms that relate in some fashion to the experience of the audience. |
|
Persuasion |
The process of creating, reinforcing, or changing people's beliefs or actions. |
|
Mental dialogue with the audience |
The mental give-and-take between speaker and listener during a persuasive speech. |
|
Target audience |
The portion of the whole audience that the speaker most wants to persuade. |
|
Question of fact |
A question about the truth or falsity of an assertion. |
|
Question of value |
A question about the worth, rightness, morality, and so forth of an idea or action. |
|
Question of policy |
A question whether a specific course of action should or should not be taken. |
|
Speech to gain passive agreement |
A persuasive speech in which the speaker's goal is to convince the audience that a given policy is desirable without encouraging the audience to take action in support of the policy. |
|
Speech to gain immediate action |
A persuasive speech in which the speaker's goal is to convince the audience to take action in support of a given policy. |
|
Need |
The first basic issue in analyzing a question of policy: Is there a serious problem or need that requires a change from current policy? |
|
Burden of proof |
The obligation facing a persuasive speaker to prove that a change from current policy is necessary. |
|
Plan |
The second basic issue in analyzing a question of policy: If there is a problem with current policy, does the speaker have a plan to solve the problem? |
|
Practicality |
The third basic issue in analyzing a question of policy: Will the speaker's plan solve the problem? Will it create new and more serious problems? |
|
Problem-solution order |
A method of organizing persuasive speeches in which the first main point deals with the existence of a problem and the second main point presents a solution to the problem. |
|
Problem-cause-solution order |
A method of organizing persuasive speeches in which the first main point identifies a problem, the second main point analyzes the causes of the problem, and the third main point presents a solution to the problem. |
|
Comparative advantages order |
A method of organizing persuasive speeches in which each main point explains why a speaker's solution to a problem is preferable to other proposed solutions. |
|
Monroe's motivated sequence |
A method of organizing persuasive speeches that seek immediate action. The five steps of the motivated sequence are attention, need, satisfaction, visualization, and action. |
|
Ethos |
The name used by Aristotle for what modern students of communication refer to as credibility. |
|
Credibility |
The audience's perception of whether a speaker is qualified to speak on a given topic. The two major factors influencing a speaker's credibility are competence and character. |
|
Initial credibility |
The credibility of a speaker before she or he starts to speak. |
|
Derived credibility |
The credibility of a speaker produced by everything she or he says and does during the speech. |
|
Terminal credibility |
The credibility of a speaker at the end of the speech. |
|
Creating common ground |
A technique in which a speaker connects himself or herself with the values, attitudes, or experiences of the audience. |
|
Evidence |
Supporting materials used to prove or disprove something. |
|
Logos |
The name used by Aristotle for the logical appeal of a speaker. The two major elements of logos are evidence and reasoning. |
|
Reasoning |
The process of drawing a conclusion on the basis of evidence. |
|
Reasoning from specific instances |
Reasoning that moves from particular facts to a general conclusion. |
|
Reasoning from principle |
Reasoning that moves from a general principle to a specific conclusion. |
|
Causal reasoning |
Reasoning that seeks to establish the relationship between causes and effects. |
|
Analogical reasoning |
Reasoning in which a speaker compares two similar cases and infers that what is true for the first case is also true for the second case. |
|
Fallacy |
An error in reasoning. |
|
Hasty generalizations |
A fallacy in which a speaker jumps to a general conclusion on the basis of insufficient evidence. |
|
False cause |
A fallacy in which a speaker mistakenly assumes that because one event follows another, the first event is the cause of the second. |
|
Invalid analogy |
An analogy in which the two cases being compared are not essentially alike. |
|
Bandwagon |
A fallacy which assumes that because something is popular, it is therefore good, correct, or desirable. |
|
Red herring |
A fallacy that introduces an irrelevant issue to divert attention from the subject under discussion. |
|
Ad hominem |
A fallacy that attacks the person rather than dealing with the real issue in dispute. |
|
Either-or |
A fallacy that forces listeners to choose between two alternatives when more than two alternatives exist. |
|
Slippery slope |
A fallacy which assumes that taking a first step will lead to subsequent steps that cannot be prevented. |
|
Appeal to tradition |
A fallacy which assumes that something old is automatically better than something new. |
|
Appeal to novelty |
A fallacy which assumes that something new is automatically better than something old. |
|
Pathos |
The name used by Aristotle for what modern students of communication refer to as emotional appeal. |
|
Speech of introduction |
A speech that introduces the main speaker to the audience. |
|
Speech of presentation |
A speech that presents someone a gift, an award, or some other form of public recognition. |
|
Acceptance speech |
A speech that gives thanks for a gift, an award, or some other form of public recognition. |
|
Commemorative speech |
A speech that pays tribute to a person, a group of people, an institution, or an idea. |