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45 Cards in this Set

  • Front
  • Back

What was the first newspaper published in the US? Characteristics?

Publick Occurences


-Boston


-banned after 1 issue because of sensationalism


-lots of text

Which trial helped set the foundation for the First Amendment? Why?

Crown v. John Peter Zenger


-libel law stated you cannot criticize members of the government


-Zenger "Truth is a defense" which was recognized by the courts and later recognized as law

How has the Internet changed the print newspaper industry?


-most popular news sources are online news aggregates


-advertising has moved online


-classifieds have moved online

What is the wire service, how did it develop, how did it contribute to the idea of news?

The wire service allowed for the coverage of the civil war via telegraph and developed a new story structure: most important to least important information

What are the challenges that print newspapers face today?

-people have moved to online news


-most pop. online news sites are not run by newspapers


-online portals - news aggregates


-online TV news sites


-bloggers - news aggergates


-advertisers have moved online


-classifieds move online

What are the defining characteristics of partisan press papers?

Stage 1 - Partisian Presses


-anti-british


-broke libel law


-political parties sponsored newspapers


-disseminate political party views


-wealthy, educated readers


-covered politics + classifieds

Who is John Peter Zenger?

A printer for New York Weekly Journal who argued that truth is a defense and that calling people out was a right of the people.

What are the defining characteristics of the penny press?

Stage 2 - Penny Presses


-non partisan


-adopted ads to fund newspapers


-targeted working class readers/majority -innovations: interviewing, timeliness, enterainment + sports, human interest, crime


-price lowered


-telegraph changed how news was spread


-developed foreign correspondents

What were some important innovations during the penny press period?

Interviewing, timeliness, human interest stories, sports +entertainment, crime, wire service, foreign correspondents

What are the defining characteristics of yellow journalism?

Stage 3 - Yellow Journalism


-hearst and pulitzer


-redesigned the look of newspapers: illustrations + big headlines


-targeted newly literate masses


-sensational and lowbrow


-scandal,crime,disaster,society,cartoons


-use of photographs 1900



Who are Hearst and Pulitzer?

Newspaper publishers both based in New York during Yellow Journalism's heyday

Who was the audience for yellow journalism?

-literate masses


-common people who would be interested in sensational stories

Who was the original audience for Och’s New York Times? Why?

-high brow wealthy people


-it was like a status symbol

What are the defining characteristics of objective journalism?

Stage 4 - Objective Journalism


-essentially the opposite of yellow journalism


-inverted pyramid style


-more scientific "credible" sources


-competing viewpoints - balance, objectivity


-The NY times


-limited in ability to provide context

What is the inverted pyramid style of news?

most important to least important information

Why did interpretive journalism arise?

After the lack of information about world war 1 people became more concerned about what was happening and the press needed to help the public understand the information more

What are the defining characteristics of interpretive journalism?

Stage 5 - Interpretive Journalism


-lack of understanding during WW1


-arose from public need of understanding


-value based


-explains complex national/global issues

What are the defining characteristics of literary journalism?

Stage 6 - Literary Journalism


-news stories use fictional storytelling techniques

How has Cosmopolitan evolved overtime?

-started as a childcare and decorating magazine


-evolved into a literary magazine due to increase in mass literary


-1905 muckraking progressive magazine


-women's rights movement Cosmo becomes "Fun, Fearless, Female"

What is muckraking?

-reform-minded journalism


-typically long-form


-the action of searching out and publicizing scandalous information about famous people in an underhanded way

Why did early magazines struggle in the US? What type of content did the first magazines have? Who was their audience?

-no substantial middle class


-no widespread literacy


-no advanced printing technology


-content was general interest how-tos


-content- similar to newspapers, political (persuasive)


-audience was educated, wealthy, and/or property owners

Why did magazines become popular after 1880?

-increases in literacy and public education


-development of faster printing technologies (industrial era)


-improvements in mail delivery


-photographs began to be featured in magazines

What types of magazines were the four general interest giants?

Time - interpretive journalism


Life - power of the visual, photojournalism


Reader's Digest - literary guide/magazine


Saturday Evening Post - general interest, literary

How did the general interest giant magazines attract a large audience?

-helped create an "american" identity during times of social change


-visuals allow magazines to appeal to everyone


-universal themes are used: family, sports, religion/holidays, kids, love, entertainment, pets, patriotism, pets, celebrities/fashion, work ethic

Today, magazines are defined by what characteristics?

-specialization


-magazines are created for niche audiences


-visuals and magazine design

What are some issues associated with photographs in the digital age?

-digital images are easily altered and manipulated


-loss of veracity and proof


-lifestyle magazines staged and digitally enhanced


-create unrealistic lifestyle fantasies

What were the differences between newspapers and magazines throughout the 1700s and 1800s?

During the beginning there was nothing different. They literally re-printed stuff from newspapers.


-more focus on individualism


-give advice about lifestyles

Colonial Stage

Stage 1


-persuasion is primary focus


-general interest how tos


-similar to newspapers


-served educated and elite

General Interest

Stage 2


-national magazines


-Four Giants: Saturday Evening Post, Life, Time, Reader's Digest


-provide "American Identity" during times of social change


-unite america over universal themes

Muckrakers

Stage 3


-long-form journalism called for social and political reform


-seeks to expose corruption



Photojournalism

Stage 4


-expanded surveillance function of news


-visuals made authentic and real magazines


-power of image to create social reform


-despair/humanity, excitement/entertainment

Specialization

Stage 5


-cater to many lifestyles


-niche audiences served

What are the two major influences of media industries?

-profit


-government regulation


-cost-cutting

How did the First Amendment regulate media industries?

-made it so the media industries could express whatever ideas they wanted


-public interest values

What did the FCC require the radio industry to do in 1943? What was the result in terms ofownership?

-local radio broadcasting cannot reach more than 35% of the nation's homes


-went from two national radio chains to three radio chains (NBC, CBS) --> (NBC, ABC, CBS)

What were the FCC rules regulating media ownership in the 60s and 70s?

-rules limit multiple ownerships and cross-ownership markets


-if there are 7 TV stations in a market you can only own 2


-cannot own a radio station and a TV station in the same market


-own up to 7 TV stations in the US


-own up to 40 radio stations in the US



In which decade did deregulation start in the media industry?

1980

What did the FCC deregulate in the 1980s? Give examples.

FCC Ownership rules, Ad minutes, Fairness Doctrine, Non-entertainment requirement


-you can now own up to 12 TV stations


-owner may reach up to 45% of a given market/city


-owner may reach up to 39% of the US market


-license renewals no longer use "public interest" consideration



What happened when the FCC deregulated the amount of ads shown per hour on the radio andbroadcast TV between the mid-1980s and today?

-They increased immensely

What economic trend occurred in the 1980s in all media industries? Was consolidation acrossmedia or within media?

The rise of chains and consolidations within media industries

What is a multimedia conglomerate? What FCC deregulation led to their existence?

Two or more companies under a parent company. Telecommunications act of 1996.

Why are sub-companies, such as Random House or the Wall Street Journal, marketed as if theyare independent companies by parent companies?

Gives consumers the illusion of choice.

Why are multimedia conglomerates successful?

They use economics of scale and create barriers of entry into the market for independent companies.


-control 90 % of US media

What is synergy?

the promotion and sale of different versions of a media product across the various subsidiaries of a conglomerate

Today, how many media companies control 90% of the US media market?

Six