Study your flashcards anywhere!

Download the official Cram app for free >

  • Shuffle
    Toggle On
    Toggle Off
  • Alphabetize
    Toggle On
    Toggle Off
  • Front First
    Toggle On
    Toggle Off
  • Both Sides
    Toggle On
    Toggle Off
  • Read
    Toggle On
    Toggle Off
Reading...
Front

How to study your flashcards.

Right/Left arrow keys: Navigate between flashcards.right arrow keyleft arrow key

Up/Down arrow keys: Flip the card between the front and back.down keyup key

H key: Show hint (3rd side).h key

A key: Read text to speech.a key

image

Play button

image

Play button

image

Progress

1/10

Click to flip

10 Cards in this Set

  • Front
  • Back
What is the process of creating shared meaning between the mass media and their audiences?
Mass Communication
What is the transmission of a message from a source to a receiver?
Communication
What is communication between two or a few people?
Interpersonal Communication
Who decided what we need to know, and whats important info?
Gatekeepers
What is something that is heard, but hard to understnad?
Ex: "slang"
Samantic Noise
What has problems with channel in some way?
Channel Noise
Background
Environmental Noise
What are three different filters?
Informational Filters
Physical Filters
Psychological Filters
How is the learned behavior of members of a given social group?
Culture
What is primarily large, multinational conglomerates that are doing the lion's share of media acquistitions?
Globalization