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13 Cards in this Set
- Front
- Back
who was the guest speaker |
julian ferandez |
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what did julian fernandez do |
solution architect for colour n flexo |
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brand and packaging: 70% of people make decisions in |
super markets |
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brand and packaging: how long does it take to make a decision |
5 seconds |
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brand and packaging: how do people make decisions based off of |
color |
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brand and packaging: color = |
brand recognition |
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brand and packaging: list the steps for brand execution |
owner> designer >pre-press >print |
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brand and packaging: what is the challengee |
communicate trade mark value thru diff elements |
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color management: color has 3 attributes which are |
light /dark intense/bright attribute/colour itself |
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what is the colour engine |
centeralized color data base |
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what dos the color engine manage |
centerally manage and shares colour information within a network |
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what can the color engine |
can see how the substate can change the colour of ink and how light can change the color of ink |
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what is pantone live |
device dependant |