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10 Cards in this Set

  • Front
  • Back

customer service plan

examines customers perceptions/expectations of a company


-guides company through process of bringing its customer service activities in line with the customers needs

5 steps of customer service plan

-interview customers with company and competitors


-create analysis on current operations


-create table that lists important customer service factors and rate performance


-make list of strategies to bring operations in line with customer needs


-implement strategies and constantly evaluate



care for yourself

-practice what you preach


-prevent injuries


-self management skills


-continue education


-establish goals

care for client



-LISTEN


-lifestyle advice


-prevent injuries


-stick to what you know


-use other professionals

factors of credibility

-Education, Positioning, Technique Factors, Communication, Know your Client!


-knowledge limits


-professional fear


-influence of others


-TRUST is ultimate goal!!

effective forms of communication for credibility

praise them, contact often, count loud, short cues, corrections positive, feedback!!!

trainer and client stages in relationship

relationship --> rapport --> training --> trust

8 general rules of customer service

answer your phone


don't make promises


LISTEN


deal with complaints


be helpful


train staff to be helpful/knowledgeable


take extra step


throw in something extra

guidelines for customer service in fitness industry

LISTEN


goals of client


programs


go to great lengths


WOW experiences

following up

NEED TO DO


-ask for feedback OFTEN


-personalize emails, provide opinions, 1-2 things they did well




-people will give more straight answers through email than face to face