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35 Cards in this Set

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Why do we need to design experiments"

Psychology is first and foremost a science and must be based on research

Hindsight Bias

The tendency to believe, after learning the outcome, that you knew it all along.

Monday Morning quarterbacking

Overconfidence

•Wetend to think we know more than we do.


ExampleS:


•82% of U.S. drivers consider themselves to be in the top 30% of their group in terms of safety.


•81% of new business owners felt they had an excellent chance of their businesses succeeding. When asked about the success of their peers, the answer was only 39%.

The Barnum Effect

the tendency for people to accept very general or vague characterizations ofthemselves and take them to be accurate.

Like fake fortunetellers telling you about yourself

Applied vs Basic Research

•AppliedResearch has clear, practical applications.•YOUCAN USE IT!!!




•BasicResearch explores questions that you may be curious about, but not intended tobe immediately used.

Applied:" how people learn multisyllabic words most easily.




Basic: How kissing changes as you age

Methods of psychological reserach

1. Experimental


2. correlational


3. Survey


4. Naturalistic observation


5. Case studies



Experimental method

•Lookingto prove causal relationships.


•Cause= Effect


•Laboratoryv. Field Experiments

Hypothesis

•Expressesa relationship between two variables.


•Avariable is anything that can vary among participants in a study.



Example:




Participating in class leads to better grades than not participating.

Independent Variable

•Whateveris being manipulated in the experiment.


•Hopefullythe independent variable brings about change.

If there is a drug in an experiment, thedrug is almost always the independent variable.

Dependent Variable

•Whateveris being measured in the experiment.


•It isdependent on the independent variable.



Example: Effect of the drug

Operational Definitions

•Explainwhat you mean in your hypothesis.


•Howwill the variables be measured in “real life” terms.•Howyou operationalize the variables will tell us if the studyis valid and reliable.

Sampling

•Identifythe population you want to study.


•Thesample must be representative of the population you want to study.•GET ARANDOM SAMPLE.•StratifiedSampling

Confounding Variables

•Theobject of an experiment is to prove that A causes B.




•Aconfounding variable is anything that could cause change in B, that is not A.

Random Assignment

•Once you have a random sample, randomly assigning them into two groups helps control for confounding variables.


•ExperimentalGroup v. Control Group.


•GroupMatching

Hawthorne Effect

•even the control group may experience changes.


•Justthe fact that you know you are in an experiment can cause change.

Experimenter Bias

•Anotherconfounding variable.•Not aconscious act.


•Double-BlindProcedure protects against this.

•Placeboeffect

Effect of thinking you feel something even though you are given a non-drug

Order Effects

how the positioning of question or tasks in a survey, test, etc., influences the outcome.




This is designed to measure whether the order of the questions makes a difference in the outcome of the survey.Read more: http://www.alleydog.com/glossary/definition.php?term=Order%20Effect#ixzz3xYwF2AQj

correlational method

•Correlationexpresses a relationship between two variable.




•Doesnot show causation.

Positive: effects go in same direction




Negative - effects go in opposite directions

Survey Method

Most common type of study inpsychology




Measures correlation




Cheap and fast




Need a good random sample




Low-response

Naturalistic observation

•Watchsubjects in their natural environment.


•Donot manipulate the environment.


•Thegood is that there is no Hawthorne effect.


•Thebad is that we can never really show cause and effect.

Correlation Coefficient

A number that measures the strength of a relationship.




Range is from -1 to +1




The relationship gets weaker the closer you get to zero.

Case studies

•Adetailed picture of one or a few subjects.


•Tellsus a great story…but is just descriptive research.


•Doesnot even give us correlation data.

Statistics

•Recordingthe results from our studies.


•Mustuse a common language so we all know what we are talking about.

Descriptive statistics

•Justdescribes sets of data.


•Youmight create a frequency distribution.


•Frequencypolygons or histograms.

Central tendency

•Mean,Median and Mode.Watch out for extreme scores oroutliers

Ex: Dunder Mifflin paper company - boss has huge salary that skews the results of average.

Normal Distribution

mean, median and mode are all the same.

Middle of bell curve

Issues with distribution

•Outliersskew distributions.


•Ifgroup has one high score, the curve has a positive skew (contains more lowscores)


•If agroup has a low outlier, the curve has a negative skew (contains more highscores)

Range and Standard Deviation

•Range: distance from highest to lowest scores.


•StandardDeviation: thevariance of scores around the mean.


•Thehigher the variance or SD, the more spread out the distribution is.

•Do scientists want a big or small SD?

z scores

•Aunit that measures the distance of one score from the mean.


•Apositive z score means a number above the mean.


•Anegative z score means a number below the mean.

Normal distribution

Bell curve

Inferential statistics

•Thepurpose is to discover whether the finding can be applied to the largerpopulation from which the sample was collected.




•T-tests,ANOVA or MANOVA




•P-value=.05 for statistical significance.




•5%likely the results are due to chance.

APA Ethical guidelines

•IRB-Internal Review Board•Bothfor humans and animals.

Guidelines for animal research

Clear purpose


Treated in a humane wayAcquire animals legally


Least amount of suffering possible.

Human resewarch guidelines

•NoCoercion- must be voluntary•Informedconsent


•Anonymity


•Nosignificant risk


•Mustdebrief