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44 Cards in this Set

  • Front
  • Back

actor-observer effect



tendency to attribute internal causes more often for other people's behavior and external attributions for one's own behavior.

altruistic behavior

accepting some cost or risk to help others

ambivalent sexism

overt belief in equal treatment of the sexes joined with a lingering. often unstated belief that women should be treated differently.

attitude

like or dislikes that influence our behavior towards a person or thing

attribution

thought processes we use to assign causes to our own behavior and the behavior of others.

aversive racism

conscientiously expressing the idea that all people are equal but nonetheless unintentionally discriminating against some groups.

bait-and-switch technique

procedure of first offering an extremely favorable deal and them making additional demands after the person has committed to the deal.

bona fide pipeline

task on which people alternate between looking at different kinds of faces, such as black and white, and reading words that they need to classify as -pleasant or unpleasant; investigators measure whether they respond "pleasant" after one kind of face or the other.

central route to persuasion

method of persuasion based on careful evaluation of evidence and logic.

cognitive dissonance

state of unpleasant tension that people experience when they hold contradictory attitudes or when their behavior is inconsistent with their attitudes, especially when they are displeased with this inconsistency.

conformity

maintaining or changing one's behavior to match the behavior or expectations of others.

conscientious information

comparisons of one person's behavior with that of others.

consistency information

observations of how a person's behavior varies from one time to another.

diffusion of responsibility

tendency to feel less responsibility for helping when other people are around than when we know that no one else can help.

discrimination

(1) in classical conditioning, making different responses to different stimuli that have been followed by different outcomes.




(2) in operant conditioning, learning to respond in one way to one stimulus and in another way to another sitmulus.




(3) in social behavior, unequal treatment of different groups of people.

distinctiveness

observations of how a person's behavior varies from one object or social partner to another

Door-in-the-face technique

method of eliciting compliance by first making an outrageous request and then responding to the refusal with a more reasonable request.

exchange (or equity) theories

theories maintaining that social relationships are transactions in which partners exchange goods or services.

external attribution

explanation for someone's behavior based on the current situation including events that presumably would influence almost anyone.

foot-in-the-door technique

method of eliciting compliance by first making a modest request and then following it with a larger request.

forewarning effect

tendency of a brief preview of a message to decrease its persuasiveness

fundamental attribution error

tendency to make internal attributions for people's behavior even when an observer sees evidence for an external influence.

group polarization

tendency of a group whose members lean in the same direction on a particular issue to become more extreme in its views after discussing the issue as a group.

groupthink

process by which members of a group suppress their doubts about a group's poorly thought out decision for fear of making a bad impression or disrupting the group's harmony.

implicit association test

procedure that measures how fast someone responds to a category that combines a topic with pleasant words or with unpleasant words.

inoculation effect

tendency of a persuasive message to be weakened if people first hear a weak argument supporting the same conclusion.

internal attribution

explanation based on someone's individual characteristics such as attitudes, personality traits or abilities.

mere exposure effect

the principle that the more often we come into contact with someone or something the more we tend to like that person or object.

moral dilemma

problem that pits one moral value against another

peripheral route to persuasion

method of persuasion based on such superficial factors such as the speaker's appearance and reputation or the sheer number of arguments presented regardless of their quality

pluralistic ignorance

situation where people say nothing and each person falsely assumes that everyone else has s different, perhaps better informed opinion.

prejudice

unfavorable stereotype; negative attitude towards a group of people.

primacy effect

tendency to be more influenced by the first information learned about someone than by later information learned about that person

prisoner's dilemma

situation where people must choose between an act that is beneficial to themselves but harmful to others and an act that is moderately beneficial to the entire group

proximity

(a) in Gestalt psychology, the tendency to perceive objects that are close together as belonging to a group




(b) in social psychology, the tendency to choose as friends people with whom we come in frequent contact.

self-fulfilling prophecy

expectation that alters one's behavior in such a way as to decrease the probability of a predicted event.

self-handicapping strategies

techniques for intentionally putting oneself at a disadvantage to provide excuse for expected failure.

self-serving biases

attributions that people have to adopt to maximize their credit for their successes and minimize their blame for their failures.

sleeper effect

delayed persuasion by an initially rejected message.

social loafing

tendency to "loaf" (or work less hard) when sharing work with other people.

social perception and cognition

process of gathering and remembering information about others and making inferences based on that information

social psychologists

psychologists who study social behavior and how individuals influence other people and are influenced by other people

stereotypes

overgeneralization of either positive or negative attitudes towards a group of people

that's not all technique

method of eliciting compliance whereby someone makes an offer and then improves the offer before anyone has a chance to reply.