Assignment Unit 1
Task 1: Businesses on our Doorstep.
SAINSBURY’S
The History and its Business Activity
Sainsbury’s was first established by John James Sainsbury alongside with his wife Mary Ann Sainsbury in 1869 as a minor dairy shop as their first shop on London’s Drury Lane to what has now developed into becoming one of the leading national retailers in the UK. A national business is one that is located all around the UK rather than being a business that is only allocated in one area of the UK. By the 1970’s, they were the first store to introduce the first bakeries, fresh fish counters and petrol stations into their stores. Throughout the years, Sainsbury’s has expanded its business into different aspects other than groceries such as clothing, …show more content…
Sainsbury’s is a Public Limited Company, in the private sector which means it has its shares bought and sold on the stock exchange. The word ‘Limited’ refers to the limitation of liability; meaning these two things could happen if the business was to go bankrupt. Shareholders would only lose what they originally invested into the company and wouldn’t be made liable for any additional fatalities. They also cannot be pursued for debts or fraud allegations as they are simply invested into the business, they m may not have had any involvement with the doings of the …show more content…
However, attempting to achieve this idea is challenging as it involves making products affordable at competitive prices. This would highly influence Sainsbury’s as their main source of income comes from customers and possible consumers spending their money in their store, therefore, Sainsbury’s would use strategies such as reduction in bulks of products and necessities in order to attract new and existing consumers into buying more Sainsbury’s products rather than them going to other competitors such as Asda or Morrison’s. All these tactics and strategies in attracting the attention of customers is what makes them the most important stakeholder, they ultimately determine which supermarket chain will be
Task 1: Businesses on our Doorstep.
SAINSBURY’S
The History and its Business Activity
Sainsbury’s was first established by John James Sainsbury alongside with his wife Mary Ann Sainsbury in 1869 as a minor dairy shop as their first shop on London’s Drury Lane to what has now developed into becoming one of the leading national retailers in the UK. A national business is one that is located all around the UK rather than being a business that is only allocated in one area of the UK. By the 1970’s, they were the first store to introduce the first bakeries, fresh fish counters and petrol stations into their stores. Throughout the years, Sainsbury’s has expanded its business into different aspects other than groceries such as clothing, …show more content…
Sainsbury’s is a Public Limited Company, in the private sector which means it has its shares bought and sold on the stock exchange. The word ‘Limited’ refers to the limitation of liability; meaning these two things could happen if the business was to go bankrupt. Shareholders would only lose what they originally invested into the company and wouldn’t be made liable for any additional fatalities. They also cannot be pursued for debts or fraud allegations as they are simply invested into the business, they m may not have had any involvement with the doings of the …show more content…
However, attempting to achieve this idea is challenging as it involves making products affordable at competitive prices. This would highly influence Sainsbury’s as their main source of income comes from customers and possible consumers spending their money in their store, therefore, Sainsbury’s would use strategies such as reduction in bulks of products and necessities in order to attract new and existing consumers into buying more Sainsbury’s products rather than them going to other competitors such as Asda or Morrison’s. All these tactics and strategies in attracting the attention of customers is what makes them the most important stakeholder, they ultimately determine which supermarket chain will be