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16 Cards in this Set
- Front
- Back
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Quantum technological change
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A fundamental shift in technology that results in the innovation of new kinds of goods and services.
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Incremental technological change
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Change that refines existing technology and leads to gradual improvements or refinements in products over time.
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Quantum product innovations
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Products that result from quantum technological changes.
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Incremental product innovations
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Products that result from incremental technological changes.
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Product life cycle
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Changes in demand for a product that occur from its introduction through its growth and maturity to its decline.
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Stage-gate development funnel
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A planning model that forces managers to make choices among competing projects so that organizational resources are not spread thinly over too many projects.
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Product development plan
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A plan that specifies all of the relevant information that managers need in order to decide whether to proceed with a fullblown product development effort.
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Contract book
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A written agreement that details product development factors such as responsibilities, resource commitments, budgets, time lines, and development milestones.
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Core members
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The members of a team who bear primary responsibility for the success of a project and who stay with a project from inception to completion.
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Concurrent engineering
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The simultaneous design of the product and of the process for manufacturing the product.
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Entrepreneur
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An individual who notices opportunities and takes responsibility for mobilizing the resources necessary to produce new and improved goods and services.
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Intrapreneur
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A manager, scientist, or researcher who works inside an existing organization and notices opportunities for product improvements and is responsible for managing the product development process.
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Entrepreneurship
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The mobilization of resources to take advantage of an opportunity to provide customers with new or improved goods and services.
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Product champion
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A manager who takes "ownership" of a project and provides the leadership and vision that take a product from the idea stage to the final customer.
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Skunkworks
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A group of intrapreneurs who are deliberately separated from the normal operation of an organization to encourage them to devote all their attention to developing new products.
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New venture division
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An autonomous division that is given all the resources it needs to develop and market a new product.
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