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42 Cards in this Set
- Front
- Back
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un appel |
appeal |
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un besoin |
need |
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un bienfait |
benefit |
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un endossement |
endorsement |
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un marché-cible |
target market |
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un porte-parole |
speaker |
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un produit |
product |
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un publicitaire |
advertising person |
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un style de vie |
lifestyle |
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un témoignage |
testimonial |
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une approche |
approach |
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une campagne de publicité |
advertising campaign |
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la concurrence |
competition |
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l'efficacité |
effectiveness |
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une image |
picture |
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une mascotte |
mascot |
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une parole |
word |
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la persuasion |
persuasion |
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une publicitaire |
advertising person (f) |
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une publicité à caractére social |
advertisement for a social cause |
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une stratégie |
strategy |
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une technique |
technique |
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lequel, laquelle, lesquels, lesquelles |
which one, which ones |
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chacun, chacune |
each one |
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convaincant |
convincing |
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courant |
current |
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efficace |
effective |
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frappant |
striking |
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imprimé |
printed |
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appuyer |
to support |
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accrocher |
to hook |
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capter |
to capture |
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cibler |
to target |
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encourager à |
to encourage |
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endosser |
to endorse |
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persuader de |
to persuade |
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signaler |
to point out |
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souligner |
to highlight |
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viser |
to focus |
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vanter |
to praise |
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faire appel à |
to appeal to |
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mettre en vedette |
to feature |
