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7 Cards in this Set

  • Front
  • Back

MEDIA

Messages aimed at mass audiences; can be delivered in many forms or methods

Traditional Media

Communication that was well- established before the internet age; books; newspapers, magazines, etc.

Social Media

Created and controlled by a community of users that interact using the Internet

Digital Media

The use of creative design and computer technology to combine forms ofmedia to reach the audience in various ways

Pre-Production Phase

Definingthe parameters of the project and making preliminary decisions about conveyingthe intended message to the audience
ProductionPhase
Theactive process of using hardware and/or industry-standard software to create anoriginal piece of digital media
Post-ProductionPhase
Modifying the project to accomplish the intended purpose; optimizingthe output file to meet client’s specific needs