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30 Cards in this Set
- Front
- Back
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what is leading |
the space between baseline/lines |
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What is Letterspacing |
Spacing between each individual character/letters |
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What is Wordspacing |
Spacing between all words selected/ in a paragraph |
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what is glyph |
special characters not available on a standard keyboard |
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What is letterform |
a graphical form of a letter/ a character in general |
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what is paragraph spacing |
spacing between different paragraphs |
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small caps vs. caps |
small caps are great for emphasis small caps reaches x-height while caps reaches Cap height Don't put small caps and caps together |
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what is cap-height |
the height capital letters are |
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what is x-height |
the height of lower cases |
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what is baseline |
the line where all letter is on |
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what is a bowl |
the curved part of the character that encloses the circular or curved parts of some letter |
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what is a ear |
weirdparts with things sticking out of character |
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what is an ascender |
when a letter passes the Cap height |
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what is a counter |
when there is a space within a letter form |
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what is a tail |
the part of a letter form that hangs down below the descender |
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what is a terminal descender |
when a letter ends at the descender |
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slab serif |
Egyptian style of serif |
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what is monospace font |
the width between all letterform are the same |
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what is defined as good "page colour" |
having 50% black when squinting your eyes |
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what is kerning |
adjusting individual letter spacing |
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what is a drop cap |
when a letter extends more than 1 line |
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what are old style & lining figures : tabular & proportional |
old style - not all characters are not the same height tabular - are monospace with the same width between all letterform |
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what are superscript and subscript |
superscript appears on the cap height subscript appears on the descender |
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what are the difference between hyphen, en dash and em dash |
hyphen - also known as a dash, used to separate syllables , joining two words together and the smallest one en dash - to replace the “to” for ranges = Width of lower case “N” em dash - used for emphasis and to separate width of a lower case m |
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what is a diacritical mark |
often called accent they are glyphs added to a letter form to symbolize how to pronounce |
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What is a pilcrow |
a symbol for a paragraph looks like a reverse IP |
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What is an ampersand |
the & symbol that came from the french 'et' for and |
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What is ligature |
its a joined glyph of two or more character |
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how to select an appropriate font for a project |
each font has its own personality and it should represent the project if in doubt use a neutral font like helvetica |
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what are typographic methods for establishing hierarchy |
big and colourful to small and grey |
