Think You Know Your Stuff?

Front 1

According to _____ Stories are the window into organizational culture. What are the 3 types of stories?

Back 1

Geertz & Pacanowsky

Corporate Stories- Management's ideologies & policies
Personal Stories- How individuals want to be seen
Collegial Stories- How it Really Works

Front 2

Def: Mainstreaming

Back 2

Continued exposure (to violence)

Cultivation Theory
-Gerbner

Front 3

Def: Resonance

Back 3

Violence experienced in Reality

Cultivation Theory
-Gerbner

Front 4

________ believes in redemption through victimage in his theory of ________

Back 4

Kenneth Burke

Dramatism

Front 5

What theory expresses that:

Identification flows between the speaker and audience as it is the common ground

Back 5

Dramatism

Kenneth Burke

Front 6

What are the 5 aspects of the Dramatistic Pentad?

Back 6

1. The act names what took place in thought or deed.
2. The scene is the background of the act, the situation in which it occurred.
3. The agent is the person or kind of person who performed the act.
4. The agency is the means or instruments used to perform the act.
5. The purpose is the implied or stated goal of the act.

Front 7

What is the process of designating an external enemy as the source of all our ills?

Back 7

Victimage

Dramatism
Kenneth Burke

Front 8

Stanley Deetz

Back 8

Critical Theory of Communication in Organizations

Front 9

Which Theory seeks to balance corporate and human interests?

Back 9

Critical Theory of Communication in Organizations

Stanley Deetz

Front 10

Which theory believes that humans are inherently story tellers and that we make decisions based on good reason?

Back 10

Narrative Paradigm

Walter Fisher

Front 11

Walter Fisher

Back 11

Narrative Paradigm

Front 12

According to _______ in reference to ________, a sign cannot stand on its own. It is a part of a system

Back 12

Semiotics

Roland Barthes

Front 13

Which theory states that ads on tv create layers of connotation that affirm the status quo?

Back 13

Semiotics

Roland Barthes

Front 14

Roland Barthes

Back 14

Semiotics

Front 15

Stuart Hall

Back 15

Cultural Studies

Front 16

Which theory believes that the media function to maintain the dominance of the powerful and to exploit the poor and powerless?

Back 16

Cultural Studies

Stuart Hall

Front 17

What term is described as:
preponderant influence or domination of one nation over another.

Back 17

Hegemony

Front 18

Which theorists believes that media representations of culture reproduce social inequalities and keep the average person powerless?

Back 18

Stuart Hall

Cultural Studies

Front 19

Which theory reaffirms the power of the press while maintaining individual freedom?

Back 19

Agenda Setting Theory

McCombs & Shaw

Front 20

McCombs & Shaw

Back 20

Agenda Setting Theory

Front 21

Who thinks the media may not only tell us what to think about, they also may tell us who and what to think about it, and perhaps even what to do about it?

Back 21

McCombs & Shaw

Agenda Setting Theory

Front 22

A _______ is the central organizing idea for news content that supplies a context and suggests what the issue is through the use of selection, emphasis, exclusion, and elaboration.

Back 22

Media Frame
(Framing)

Agenda Setting Theory

Front 23

Elisabeth Noelle-Nuemann

Back 23

Spiral of Silence

Front 24

Which theory states:

People live in perpetual fear of isolating themselves and carefully monitor public opinion to see which views are acceptable.

Back 24

Spiral of Silence

Nuemann

Front 25

This theory considers public opinion a powerful force.
Defines public opinion as “attitudes one can express in public without isolating oneself.”

Back 25

Spiral of Silence

Nuemann

Front 26

What is is the central force that accelerates the spiral of silence?

Back 26

Fear of Isolation

Spiral of Silence
Nuemann

Front 27

What are the 3 things Ting-Toomey thinks are needed for effective communication?

Back 27

1. Knowledge—one must be culturally sensitive.
2. Mindfulness—one must choose to seek multiple perspectives on the same event.
3. Interaction skill—one must be able to communicate appropriately, effectively, and adaptively in a given situation.

Front 28

Stella Ting-Toomey

Back 28

Face Negotiation Theory

Front 29

Which theory contends that people from individualistic cultures with an independent self-image are concerned with protecting self-face, so they adopt a conflict style of dominating?

Back 29

Face Negotiation Theory

Stella Ting Toomey

Front 30

What is a a system of socially constructed symbols and meanings, premises, and rules, pertaining to communicative conduct?

Back 30

Speech Code

Speech Codes Theory

Front 31

Gerry Phillipsen

Back 31

Speech Codes Theory

Front 32

Which theorist studied "Teamsterville" and "Nacirema"?
Which Theory is this?

Back 32

Gerry Phillipsen

Speech Codes Theory

Front 33

Artful use of a ______ ______ can explain, predict, and control talk about talk.

Back 33

Speech Code

Speech Codes Theory
Gerry Phillipsen

Front 34

Which theory contends that
Strong objectivity requires that scientific research start from the lives of women, the poor, gays and lesbians, and racial minorities?

Back 34

Standpoint Theory

Harding & Wood

Front 35

Harding & Wood

Back 35

Standpoint Theory

Front 36

These chicks think that all scholarly inquiry should start from the lives of women and others who are marginalized.

Back 36

Harding & Wood

Front 37

Which theory has a Man-made language aids in defining, depreciating, and excluding women

Back 37

Muted Group Theory

Cheris Kramarae