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10 Cards in this Set
- Front
- Back
Brainstorming |
A creative -thinking technique involving the identification of as many different ideas as possible during a curtain time frame; can be done by one person but is used most often in a group setting |
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Couponing |
A sales promotion activity that involves the use of printed certificates which entitle the holder to a reduce purchase |
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Delivery |
In sales promotion, how the customers to receive their incentive |
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Incentive |
Something that will fulfill a customer's specific desire or need |
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"outside the box" |
In sales promotion, in a way to describe fresh, new ideas that haven't been done before |
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Premium |
An item a business offers a free to purchaser of a particular product |
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Rebate |
A return of part of the price a customer pays for a good or service ; usually offered by the product's manufacturers |
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Sales Promotion |
promotion activités (other than advertising,personal selling, and publicity) that simulates customers purchase |
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sweepstakes |
a game of chance in witch a customers wins a prize. |
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Target audience |
group of customer who are the most likely prospects for a good,service,image or ideas |