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19 Cards in this Set
- Front
- Back
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What are the top 10 Newspapers?
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1. USA Today
2. Wall Street Journal 3. NY Times 4. LA Times 5. Washington Post 6. NY Daily News 7. Chicago Tribune 8. News Day 9. Houston Chronicle 10.NY Post |
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What are the 3 major weekly magazines?
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1. Tine
2. U.S. News 3. Newsweek |
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What are the top 5 busines magazines?
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1. Business Week
2. Fortune 3. Forbes 4. Barron 5. The Economist (British) |
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What are the 7 sisters?
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1. Redbook
2. Lady's Home Journal 3. Better Homes and Gardens 4. Good Housekeeping 5. Family Circle 6. McCall's (Rosie) - out of business 7. Women's Day |
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What are the 9 types of leads?
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1. summary
2. anecdotal 3. discriptive 4. unbelievable 5. direct address 6. question 7. chiche 8. quotation 9. combination |
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What is a summary lead?
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tells in the first few words what the article is about. very straight forward
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What is a anecdotal lead?
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a real life story that illistrates your story. emotionally charged.
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what is a discriptive lead?
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when you can feel the person/place in your story. usually done in 1st person
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what is an unbelievable lead?
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reader almost believes its not true, but it is.
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what is a direct address lead?
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puts the reader in the situation b using the word "you".
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What is a question lead?
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asks a question directly to the reader.
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What is a cliche lead?
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a phrase that has bee used often but you put a clever spin on it to associate it with your story.
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What is a quotation lead?
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uses a direct quote to draw the reader in.
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What is a combination lead?
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a combination of any of the other 8.
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what is a query letter?
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a letter or email to the editor explaining that you are proposing to write a piece and to convince the editor that you are the best person to write the piece.
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what is a sidebar?
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boxes within the story that say something pertaining to the article.
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what is a tag line?
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when the by-line comes after the article.
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what do you think about when you look at a magazine's advertising?
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types/amount of advertising and who they are geared towards.
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what are the 4 types of contracts?
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1. all rights
2. 1st rights 3. 2nd rights 4. one time rights |
