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205 Cards in this Set
- Front
- Back
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Mark McCormack
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Father of athlete representation
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AFL
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Separate competing league aside from NFL
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ABA
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Separate competing league aside from NBA
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Walter O’Malley
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Promises to never deal with an agent
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Kurt Flood
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Wants to have some say in where he plays
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Gatorade
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First performance enhancing beverage used by athletes
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Phil Knight
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Started Nike (Blue Ribbon Sports)
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Sonny Vaccaro
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Worked closely with Michael Jordan to create mega sponsorship
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Bill Parcel
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First coach to be dumped in Gatorade bath
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Mars Blackman
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Appeared with Michael Jordan in “Its gotta be the shoes” commercial
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Celebrity
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People who are known for being known
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Madonna
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Celebrity known for transforming herself very often
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Warhol Attitude
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The idea of judging and indulging
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Houston Astrodome
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First indoor stadium, multipurpose (Astros)
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Baltimore Orioles
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First team to create Retro Park
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Rodney King
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Victim in 1992 police riots
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Bjorn Borg
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All star athlete, sex symbol, and fashion model of a tennis player
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Title IX
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No person shall be excluded from education programs on the basis of sex
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Billie Jean King
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First female tennis superstar
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Kristy Evert
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Dethrones Billie Jean King for WTA superstardom
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Nancy Liberman
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Youngest to play basketball for women’s USA team
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ABC
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Station that takes Olympics in 1960
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NBC
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Takes Olympics back for Tokyo in 1964
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Buddy Mills
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USA Olympian who wins 10K after insane come from behind victory in Tokyo 1964
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Lee Evans
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Most influential follower of Edwards, believes players have power
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Tommie Smith
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Part of black power Olympic podium movement
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Cassius Clay
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18 year old world champion in boxing
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Angelo Dundee
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Cassius Clay’s first trainer
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Gorgeous George
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Cross dressing wrestler in WWE, famous for being hated
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Sonny Liston
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Bad boy boxing champ, shocking loss to Cassius Clay
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Malcom X
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Influences Cassius Clay’s following of Islam
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Mohammed Ali
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Cassius Clay post name change
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Jerry Tarr
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Banned from AAU track and field after signing with Broncos
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Bill Bowerman
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Head coach of Oregon track, helps Phil Knight open marathon sports
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OJ Simpson
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Running back for AFL, black charismatic, wide smile, everything changes when he gets charged with murder
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Pete Rozelle
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NFL commissioner in 60s, huge influence on NFL’s overtake of MLB
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Bill Veeck
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Father of AFL and revenue sharing
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Boston Braves
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2nd Boston team, thrives during WWII, loses popularity, moves to Milwaukee, still nothing, leaves for Atlanta
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Donald Trump
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Celebrity announcer in WWE, hated like Gorgeous George
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Playboy
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Erotic magazine made for men
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Sports Illustrated
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Sport version of Playboy
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Brown v Board of Education
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1954 bill that ended segregation in schools
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Joe DiMaggio
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Everyone’s favorite ball player on the field, bozo off the field
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Marilyn Monroe
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Married to Joe DiMaggio, model for playboy
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James Dean
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Teenage rebellion, how to be a man in the 50s
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Danny Gardella
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Started league to challenge MLB, tried to come back to MLB, blacklisted, sues
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Al Niemic
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Leaves MLB to go to war, not rehired upon return, sues
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IMG
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Athletic talent management group started by Mark McCormack
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Chennai Open
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Tennis tournament that IMG started in India
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IPL
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Indian Cricket League started by IMG and Mark McCormack in India
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Cricket
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Sport McCormack monopolized
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Arnold Palmer
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McCormack’s first client
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Vertical Integration
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Global marketing, promotion, and programming sport
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Athlete, Honest Drama, Presentation
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3 keys to sport
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Baseball
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Only sport that teams could not reserve players
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Negative Covenant
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Players could not buy their way out of a contract (1903)
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Don Drysdale and Sandy Koufax
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First players to hire an agent
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Marvin Miller
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Elected to lead MLBPA union 1966
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Catfish Hunter
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MLB pitcher who played without a contract for a full season
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Joe Namath
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NY Jets quarterback who opens his own bars, despite denial from Rozelle
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Malcolm Gladwell
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“You can command your salary if you have the talent”
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Florida Gators
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College team to use Gatorade in 1966, leading them to winning season
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Adidas
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Nike’s main competition following startup
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Camden Yards
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Disney Land for adults
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Association for Intercollegiate Athletics for Women
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College organizations put together for women by women
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Grove City College V Bell
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First Supreme Court case when Title IX is ignored
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Martina Navatrilova
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Dethrones Evert, first openly gay athlete
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Brandie Chastain
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Rips off shirt to celebrate goal, heavily criticized because female
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Gender Revolution
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Female athletes sue for equal pay
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Summer ’67
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The summer of love (sex, drugs, rock & roll)
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Star Trek
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Show canceled in 1968 that caused protests
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Martin Luther King Jr. and Robert Kennedy
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Major historical figures assassinated in 1968
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Greensboro and Orangesburg
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Cities in Alabama that had black sit-ins
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Chicago Democratic National Convention
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Major war zone in 1968 following assassination of Robert Kennedy
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South Africa
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US ally who was banned from the Olympic Games in 1968
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Tlateloloco Massacre
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Riot at Mexico City Games in 1968, hundreds killed
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Harry Edwards
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Leader of human Olympic rights, giant of a man
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Echo Summit
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Training camp with similar altitudes as Mexico City for athletes to practice on
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Dick Fosbury
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Created new high jump technique that revolutionized the event
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Bob Beamon
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Sets Olympic long jump record by 2 feet, national hero
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Jim Ruyhn
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One of the greatest USA milers ever, instrumental in USA Olympic victory in 1968
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Floyd Peterson
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Loses to Sonny Liston in 1964 heavyweight championship, good guy vs bad Liston
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Sam Cooke
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Bromance with Mohammed Ali after title win vs Liston
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Wes Santee
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Banned after taking extra money from AAU track & field official
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TV
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Major contributor to football overtaking baseball as America’s national pastime
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Branch Rickey
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Came up with revenue sharing idea for AFL
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Brooklyn Dodgers
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AKA “America’s Team
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GI Bill
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Guarantees war veterans a job after war
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Johnny Unitas
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Baltimore Colts quarterback iconic in “greatest football game ever”
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George Toolson
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Sent to minors unjustly, sues MLB
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Jesse Owens
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Black Olympic star in 1936, “Uncle Tom” at 1968 games
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WWE
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Sport that made it by faking it, Donald Trump and Mohammed Ali “went to school on this sport”
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Larry MacPhail
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Manager for Dodgers, Yankees, and Reds
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ESPN
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First sports specific TV channel
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GI Bill
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Bill that incentivized WWII veterans to go back to school and have children
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Dodgers move to LA and Giants vs Colts 1958 football game
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Two watershed events that helped make football America’s national pastime
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Wrestling, Roller Derby, Boxing, Basketball
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Sports that were televised in the early days of TV
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Little League Baseball
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Baseball league that expanded in the 1950s as other minor leagues diminished
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Power/Teenage Identity
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Burger joints, rock and roll, roller skates that gave young people this in the 1950s
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Gillette Razor
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Sponsor that NBC and ABC embraced
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Nick Bolletteri
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Flipped school to sport ratio and produced a string of tennis stars, later bought out by IMG
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Shrinking/Boyishness
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Ideal body type for heterosexual females in 1950s
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The talent
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The thing you are watching or paying for (athlete/actor)
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Black Power Movement
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Tommie Smith and John Carlos are largely a part of this movement and The Civil Rights Movement
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Revenue Sharing
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Supports a small city to host a major league team
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Steve Prefontaine
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Bill Bowerman’s star runner in the 1970s, inspiration for Nike’s aggressive business approach
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Johnny Bright
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Took contract in CFL instead of NFL
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White Flight
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Caused black population to grow by 10% in inner cities during the 1950s
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Continental League
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MLB’s major competitor that later merged with MLB
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Jack Johnson
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Mohammed Ali is often compared to this early 20th century boxer
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Abe Saperstein
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Founder of Harlem Globetrotters
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Vertical Integration
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Business strategy of Mark McCormack for player representation that included TV sponsorship and aggressive branding tactics
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Moses Fleetwood Walker
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First black player in the MLB
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Paul Robeson
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Talented singer involved with Civil Right Movement
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Branch Rickey
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Manager credited with integrating baseball, created farm system
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Jackie Robinson
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Credited as first black player in the MLB. Start of the complete integration of baseball
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Larry Dolby
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Player very strongly against MLB integration
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Pacific Coast League
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Great baseball league in the west- opposes MLB
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Joe Louis
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Black heavy weight champion, has to act gentlemanly because of Johnson
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Jesse Owens
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Iconic black track Olympian for USA
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Avery Brundidge
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Nazi sympathizer
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Joe DiMaggio
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Everyone’s favorite baseball player
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Marilyn Monroe
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DiMaggio’s wife
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Hank Greenberg
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“Hammerin’ Hebrew”
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Babe Diedrekson
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Pretty much played every sport, huge icon in female athletics
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Seabiscuit
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Iconic horse that won triple crown in 1937 over Man O’ War
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Tom Yawkey
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Racist Red Sox owner, didn’t want to integrate baseball
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Soap Box Derby
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Sport where people raced in wheeled boxes
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Roller Derby
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People on roller skates attempting to knock each other over
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Babe Ruth
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Home run king, traded to Yankees in 1919, cause of Curse of Bambino in Boston
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Christy Walsh
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Babe Ruth’s agent
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Gertrude Ederle
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Featured in first ticker tape parade, swam English Channel
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Jim Norris
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Owned 3 of the original 6 teams, huge reason for growth NHL
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Speakeasies
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Illegal bars during prohibition
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Black Sox
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MLB team accused for throwing the World Series in 1919
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Federal Baseball Club v National League
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Lawsuit on baseball anti-trust laws
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Judge Landis
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Known for busting trade system, hates Rickey’s farm system, saved the sport during Black Sox Scandal
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American System
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Trust built via owner’s risk built into rules
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World War I
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Major period of deglobilization
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Jack Johnson
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Character of globalization, black boxer that everyone hated
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Fight of the Century
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Jack Johnson vs Jim Jeffries rematch, Johnson wins, keeps title
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Etta Dureya
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Jack Johnson’s wife
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W.E.B DuBois
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Leader of NCAAP, huge part of Civil Rights Movement
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Slumming
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Integration of passive and aggressive living
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The Stroll
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Heart of Chicago
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Café De Champion
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Jack Johnson’s club for men
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Frank Lloyd Wright
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“If I am so special, you should not judge me.”
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Bernar MacFadden
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Successful fitness entrepreneur who promoted reproduction
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Napoleon Lajoie
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Came up with reserve clause, 1902
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Plessy v Ferguson
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Separate but equal
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Pierre de Coubertin
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Brings Olympics back in 1896 in 3 month installments
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White Man’s Burden
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Referring to failed 1904 Olympics
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AAU
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Restricts Olympics to amateurs in 1876
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John Taylor
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First black to win Olympic gold
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Matthew Bullock
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First black coach at white college (UMass)
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Forward Pass
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Encouraged to make the game safer (1906)
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Skill, Sponsorship, Structure, Stage of Development
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4s’s of cricket’s failures
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Knickerbockers
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Given credit for first MLB team, turn into leisurely club
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One Bounce Rule
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Push for only catches on the fly to make the game more manly
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James Creighton
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First pro baseball player, pitcher for Elecissor
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Great Split of 1871
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NABBP splits to two groups, became National League and then MLB
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William Hulbert
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Came up with rules on games and teams of National League, considered first commissioner of MLB
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The Rev John Todd
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The only difference between men and women is sperm
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Davy Crocket
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King of the Wild Frontier, animal abuse and racism
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Liminal
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Power of hanging in between (joke)
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Ty Cobb
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Baseball star who befriended the young Tom Yawkey
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Gene Tunney’s nemesis
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Jack Dempsey’s rival
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Leni Riefenstahl
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Created a propaganda sport film for Hitler
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Max Schmeling
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Defeated, then lost to Joe Louis in the first politically charged boxing match
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Great Lake Region
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Region of the country where professional basketball and women’s profession baseball gained a following
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Sonja Henie
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Highest grossing athlete of the 1940s. Parlayed athletic success into a film and enterprise
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Harness Racing
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Most successful sport in New York (1830s-1840s)
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Spermatic Control
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Gender differentiation theory that advocated rugged play for men
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Congruence
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The notion that the game is popular because it is similar to, not because it was different from, day to day life
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Alex Cartwright
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Spearheaded the establishment of the Knickerbockers Club and baseball statistics
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Controlled Vitality
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This ideology masked the structural and political realities of inequality and was used to justify the economic success of some men in the 1800’s and is congruent with the game of baseball
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Hippodroming
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Fixing of games and exhibitions
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Physical Culture
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Bernar MacFadden’s first magazine
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Bernar MacFadden
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Successful fitness entrepreneur, liberated the body
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Amalgamation
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The process of uniting (in terms of race)
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Federal League
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Name of the league whose suit resulted in the anti-trust exemption for baseball
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Mann Act
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Made transporting women across state lines illegal, Jack Johnson convicted of this law
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George Halas
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Father of professional baseball
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Teddy Roosevelt
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Presidential advocate for safe football
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Larry MacPhail
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Came up with the idea for night games in the MLB
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England
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Birthplace of modern sport and sport management
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Fred Corcoran
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Comes up with first golf tournament format
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Bing Crosby
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Comes up with first celebrity tournament
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Effa Manley
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First significant woman in Sport Management- co-owner of Newark Eagles in Negro Baseball League
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Buff Filipell
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Founder of team Work Online
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James G. Mason and Walter O’Malley
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Came up with Sport Management Arts and Science Society
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UMass Amherst
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First school to create a Sport Management curriculum
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James Naismith
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Wrote official rules of basketball
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Albert Spalding
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Started sporting goods company, official ball of NBL, helped Naismith right rules for basketball
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YMCA
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First official “gym”
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Muscular Christianity
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Mind, Body, Spirit
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Cap Anson
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Refused to play against a team with a black man
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Eclipse vs Henry
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First recorded sporting event
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Morehouse College
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Edwin Moses’ alma matter
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Michael Phelps
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8-time gold medalist in 2008 Beijing Olympics
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Milorad Cavic
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Lost to Phelps by .01 seconds in 100-meter butterfly at 2008 Beijing Olympics
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Roone Aldridge
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Executive producer of Monday Night Football
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Bobby Riggs
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Lost to Billie Jean King in the first mixed gender athletic competition, 1973
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Gang’s All Here
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Impromptu duet by Sam Cooke & Muhammad Ali
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Bobbi Gibb
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First woman to run the Boston Marathon
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