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32 Cards in this Set
- Front
- Back
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main point
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The major points developed in the body of a speech. Most speeches contain from two to five main points.
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chronological order
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A method of speech organization in which the main points follow a time pattern.
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spatial order
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A method of speech organization in which the main points follow a directional pattern.
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causal order
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A method of speech organization in which the main points show a cause-effect relationship,
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problem-solution order
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A method of speech organization in which the first main point deals with the existence of a problem and the second main point presents a solution to the problem.
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topical order
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A method of speech organization in which the main points divide the topic into logical and consistent subtopics.
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internal preview
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A statement in the body of the speech that lets the audience know what the speaker is going to discuss next.
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extended example
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A story narrative or anecdote developed at some length to illustrate a point.
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hypothetical example
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An example that describes an imaginary of fictitious situation.
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mean
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The average value of a group of numbers.
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median
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The middle number in a group of numbers arranged from highest to lowest.
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mode
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The number that occurs most frequently in a group of numbers.
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testimony
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Quotations or paraphrases used to support a point.
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expert testimony
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Testimony from people who are recognized experts in their fields.
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peer testimony
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Testimony from ordinary people with firsthand experience or insight on a topic
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strategic organization
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Putting a speech together in a particular way to achieve a particular result with a particular audience.
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call number
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A number used in libraries to classify books and periodicals and to indicate where they can be found on the shelves.
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reference work
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A work that synthesizes a large amount of related information for easy access by researchers.
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newspaper and periodical database
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A research aid that catalogues articles from a large number of magazines, journals, and newspapers.
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abstract
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A summary of a magazine or journal article, written by someone other than the original author.
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academic database
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A database that catalogues articles from scholarly journal.
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preliminary bibliography
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A list compiled early in the research process of works that look as if they might contain helpful information about a speech topic.
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brief example
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A specific case referred to in passing to illustrate a point.
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demographic audience analysis
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Audience analysis that focuses on demographic factors such as age, gender, religion, sexual orientation, group membership, and racial, ethnic, or cultural background.
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stereotyping
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Creating an oversimplified image of a particular group of people, usually by assuming that all members of the group are alike.
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attitude
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A frame of mind in favor of or opposed to a person, policy, belief, institution, etc.
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fixed-alternative questions
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Questions that offer a fixed choice between two or more alternatives.
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scale questions
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Questions that require responses at fixed intervals along a scale of answers.
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open-ended questions
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Questions that allow respondents to answer however they want.
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catalogue
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A listing of all the books, periodicals and other resources owned by a library.
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internal summary
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A statement in the body of the speech that summarizes the speaker's preceding point or points.
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signpost
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A very brief statement that indicates where a speaker is in the speech or that focuses attention on key ideas.
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