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11 Cards in this Set

  • Front
  • Back

Strategic Variation

What direction


Which method

Directions


  • growth vector
  • Competence- based

Methods

  • Organic
  • Acquisition and merger
  • joint venture alliance

growth vector

  • market based perspective
  • variable risk level

Ansoff growth vector


  • penetration withdrawal consolidation - EE
  • Product dev - NPEM
  • Market development - EPNM
  • Diversification - NPNM
  • Related or unrelated diversification

Competence based diversification


Resource based perspectives

Acquired Resources current routine



  • Routine based

Acq Res developed routines



  • Unrelated

Current resources current routines



  • Replication based

Current resources developed routines



  • Resource based

Organic growth

cost of alternatives


no other option available









Acquisition/ merger

Cultural fit


fashion or ego


price paid



JV/alliance

Asset management- various bosses matrix


asset separability- divorce


asst appropriability- licking information

Evaluating your choice


is this a good idea


  • Rational choice should be based on SWOT
  • Depend on risk appetite
  • consider: suitability,feasibility and acceptability (SFA)


familiarity matrix

interacting with the environment