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34 Cards in this Set

  • Front
  • Back

Scientific Method

Define, Review, Formulate, Collect, Conclude

Survey

quantitative

observations

qualitative

Ethnography

the study of an entire social setting

Secondary analysis

looking at old data

Hawthorne effect

observer bias

Research ethics

confidentiality, funding, value neutrality, feminism

Culture

everything humans create, physically and mentally

society

the structure of relationships within which culture is created and shared

cultural universals

common practices and beliefs shared by all societies

Sociobiology

the study of how biology affects human behavior

innovation

the process of introducing a new idea or object to a culture

discovery

revealing an existing aspect of reality

diffusion

the process by which some aspect of culture spreads from one group to another

material culture

physical modification of the natural environment to suit our purposes

cognitive culture

mental and symbolic representations of reality

normative culture

the ways we establish, abide by, and enforce principles of conduct

technology

a modification of the natural environment to meet a particular need

cultural lag

the period of adjustment to changing material culture

language

a system of shared symbols

sapir-whort-hypothesis

looking at the world through a language

values

collective conceptions of what is considered good, desirable, and proper. or the opposite

folkways

norms governing everyday behavior

mores

norms that are deemed necessary to the welfare of a society

formal norms

often written and enforced, laws

informal norms

generally understood and followed norms

sanctions

penalties/rewards for breaking/following norms

dominant ideology

explains who gets what

subculture

culture within a culture

argot

subculture slang

counterculture

self explanatory

culture shock

american in an African tribe

Ethnocentrism

the tendency to assume that one's own culture and way of life represents what normal/superior

culture relativism

looking at other cultures through a neutral lens