Sociology

Front 1

rational choice proposition

Back 1

within the limits of their information and available choices, guided by their preferences and tastes, humans will tend to maximize.

Front 2

symbolic interaction

Back 2

places emphasis on how people influence one another and communicate
*interactions through symbols makes and keeps us human

Front 3

Blumer's 3 points

Back 3

1. we act towards things based on their meaning
2. meaning arises out of social interaction
3. our meaning is reinterpreted/reshaped as a result of ongoing interaction

Front 4

looking glass self

Back 4

sense of self develops through interaction as we come to see ourselves as others see us - humans serve as mirrors for one another -

Front 5

exchange theory

Back 5

explains and reveals key processes by which people seek to maximize by exchanging rewards with each other.

Front 6

law of liking

Back 6

participation in common activities (exchanges) causes people to like each other

Front 7

law of inequality

Back 7

emotional attachment of members of a group will be positive/stronger to people of the same rank and weaker to people of a different rank

Front 8

law of agreement

Back 8

the more members of a group like each other, the more likely they are to agree

Front 9

law of conformity

Back 9

the more intense the group solidarity is, the more intense the demand for conformity will be.

Front 10

Asch's experiment

Back 10

-two cards
-one with one line. one with three.
-if others answer wrong, and you know your right, will you conform?

Front 11

open minded principle - Lofland & Stark on Religious Conversion

Back 11

its hard to recruit someone who is strongly tied to a network wherein most people are opposed to the ideology of the recruiting movement but recruitment does not depend of people having any prior attitudes favorable to the ideology of the movement.

Hint 11

christian trying to convert muslim

Front 12

network recruitment principle

Back 12

books articles advertisements and speeches may serve many important functions such as boosting the solidarity and confidence of members but recruitment is primarily a person to person phenomenon

Hint 12

person to person

Front 13

cosmopolitan growth principle

Back 13

the opportunities for growth of a movement are maximized when movements can establish ties to cosmopolitan networks having many non-redundant ties.

Hint 13

example of the strength of weak ties

Front 14

principle of dense origins

Back 14

social movements tend to originate within dense local networks