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17 Cards in this Set

  • Front
  • Back
Selective Observation
Choosing to look only at things that are in line with our preferences or beliefs.
Illogical Reasoning
Prematurely jumping to conclusions or arguing on the basis of invalid assumptions.
Resistance to Change
Resistance to reevaluate our ideas or beliefs in light of new information.
Psuedoscience
Claims presented so that they appear scientific although they lack supporting evidence.
Descriptive Research
describes data and characteristics about the population or phenomenon being studied
Exploratory Research
Seeks to find out how people get along in the setting under question, what meanings they give to their actions, and what issues concern them.
Explanatory Research
Seeks to identify causes and effects of social phenomena amd to predict how one phenomena will change or interact with another.
Evaluation Research
Seeks to determine the effects of government programs or policies.
Quantitative Methods
Methods such as surveys and experiments that record variation in social life in terms of categories that vary in amount.
Qualitative Methods
methods that rely on written or spoken workds or observations that do not have a direct numerical representation.
Triangulation
The use of multiple research methods to study one research question.
Measurement Validity
Exists when a measure measures what we think it measures.
Generalizability
Exists when a conclusion hols true for the population.
Causal Validity
Exists when a conclusion that A leads to or results in B is correct.
Authenticity
When the understanding of a social process or social setting is one that reflects fairly the various perspectives of participants in that setting.
Sample Generalizability
Exists when a conclusion based on a sample, or a subset, of a larger population holds trye for that population.
Cross-Population Generalizability
Exists when findings about one group, population, or setting hold true for other groups.