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19 Cards in this Set
- Front
- Back
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Moscovici et al 2008 |
How lay people uptake new social phenomena Systematic study of "common sense" thinking Widespread ensembles of thoughts and feelings akin to a 'lay theory" Underpinned by socio-cultural, historic and group specific ideologies Individual Media and mind Indicates outgroup in society |
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Moscovici 1961 |
Psychoanalysis in France Catholics- confession, ignore sexualisation Communists- USA, individualist, anti-communist New ideas are shaped by existing ideas Representations by communication |
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Jodelet |
Madness and Social Representations Mental patients living with families Treated as contagious eg cutlery washed separately "Soured"- anchoring to milk |
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ORIGIN |
Scientific ideas (reified) filtered through the mass media (especially health risks) Media and lay thinking are consensual "Bottom up" |
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Chew and Eysenbach 2010 |
52.6% of H1N1 tweets were from traditional media |
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FORM |
Anchoring: assimilated to known dangers eg. swine flu to either spanish or seasonal flu Objectification: Symbols, metaphors and images held w/in group Alarm or complacency |
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Joffe et al 2008, 2011 |
MRSA and the matron Anchoring to matron despite antibiotic overuse being real issue |
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Nisbett and Ross |
Strong initial views resistant to change |
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Harris 2013 |
Floods are biggest natural threat in the UK But symbols of nature as benevolent, home as safe and society protecting its citizens Blame humans instead of seeing it as an unavoidable act of nature |
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FUNCTION |
1. Identity-protection- representation is protective (symbolic coping) 2. Status quo maintenance 3. Facilitate communication- frame of reference and shared common sense |
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Lupton's epistemological perspectives |
Realist- "ill masked contempt for lay people" 'cultural conceptual categories mediate judgement' Constructivist- "not objective or knowable outside of belief system" Weak constructivist- SRT falls here There is a material basis to a risk but the engagement is socially constructed Content w/o reference to reality of risk |
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SRT STUDY DESIGN |
Content based Widespread group based representations (no deficit, no numerical data) Interviews, media content analysis, free association, questionnaires Quantitative- consensus Qualitative- content |
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Fife-Shaw 1997 |
Criticisms of SRT A) lack of clear, linear predictive theorising and falsification (Moscovici denies) B) no different to other lay theories (has a structured study, is research based (biotech-1997), group and ideology based) |
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Moscovici 1988 |
SRT is fluid and constantly changing, no need for a specific definition |
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Silverman 1993 |
Methods need to be appropriate to subject matter- if it allows robust interpretation then it's acceptable and has power |
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Sarewitz 2010 |
Prediction is not always necessary in science |
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Joffe |
Some factors influencing representation are not conscious and so cannot be measured through self report eg Jodelet and cutlery |
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Raudsepp |
Westerners fundamentally struggle with dialectical epistemology and over focus on individuals |
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Duveen 2008 |
Plural rationalities (instead of deficit model) Public accounts as a type of knowledge that should influence policies |
