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18 Cards in this Set

  • Front
  • Back
Social Psychology
Scientifuc study of how people think about, influence, and relate to one another
Culture
the enduring behaviors, ideas, attitudes and traditions schared by a large group of people and transmitted from one generation to the next
Social Representations
Socially shared beliefs. widely held ideas or values, including our assumptions and cultural ideologies. Our Social Representations help us make sense of our world.
Naturalistic Fallacy
Error of defining what is good in terms of what is observable.
Hindsight
Tendancy to exaggerate, AFTER learning an outcome. One's ablility to have foreseen how something turned out. "I knew it all along" phenomenon
Theory
Integrated set of principles that explain and predict observed events
Hypothesis
Testable proposition that describes a relationship what may exist between events.
Field Research
Research done in natural, real life settings, NOT in the lab.
Correlational Research
Study of the naturally occuring relationships between the variables.
Experimental Research
Studies that seek clues to casue-effect relationships by manipulating one or more factors (independent variables while controlling others holding them constant)
Random Sample
Survey procedure in which every person in the popluation being studied has an equal chance of inclusion.
Independent Variable
Experimental factor that a researcher manipulates.
Dependent Variable
the variable being measured, so called because it may depend on manipulations of the independent variable
Random Assignment
Process of assigning participants to theconditions of an experiment such that all persons have the same chance of being in a given condition. Random Assignment- helps us infer cause & effect VERSUS Random sampling - helps us generalize to a population
Mundane Realism
degree to which an experiement is superfically similar to everyday situations. (not important = mundane)
Experimental Realism
Degree to which an experiment absorbs and involves its participants
Demand Characteristics
cues in an experiement that ell the particpant what behavior is EXPECTED. Cues that DEMAND certain behavior. To minimize this, computers are used.
Informed Consent
Ethical principle requiring that research participants be told enough to enable them to choose whether they wish to participate.