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17 Cards in this Set
- Front
- Back
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Aronson Linder
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Proposed gain-loss principle
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Solomon Asch
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studied conformity by asking subjects to compare lengths of lines
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Daryl Bem
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developed self-perception-theory as an alternative to cognitive dissonace theory
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Clark & Clark
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performed doll experiment taking down brown v board of ed
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Darley and Latane
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propsed social influence and diffusion of responsibility theories
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Leon Festinger
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developed cognitive dissonace theory and social comparison theory
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Edward Hall
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studied norms for interpersonal distance and interaction
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Fritz Heider
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creator of balance theory attribution theory
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Carl Hovland
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studied attitude change
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Irving Janis
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developed concept of group think
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Kurt Lewin
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Divided leadership styles into three categories
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William Mcguire
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psychological innoculation helps people resist persuation.
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Stanley Milgram
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Studied obedience by asking subjects to administer electric shock
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Theodore Newcomb
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studied political norms and
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Muzafer Sherif
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autokinetic effect and robber’s cave study
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Zajonc
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mere exposure effect and social facilitation effect
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Philip Zimbardo
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Performed prisoner simulation and used deindividuation to explain results
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