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22 Cards in this Set

  • Front
  • Back
What are the three elements that change can be conceptualized as ?
1) The change itself
2) The change agent who seeks to promote change
3)The target population
What are the numerous dimensions of the environment that the change agent and their followers need to be aware of?
1) The relationship between the change leaders and constituents in the change organization
2) The relationship between the change agent and communication media
3) The relationship between the reference public and establishment leaders
4) The flow of symbolic and material rewards that establishment leaders control
When should Facilitative Strategies should be used when the target group or reference public?
1)When the reference public recognizes a problem and the need for change
2) When the reference public is open to external assistance
3) When the reference public is willing to engage in self-help
When do Facilitative strategies work best?
1) Facilitative strategies works best when there is multiplicity of broad goals for ex community improvement
2)When change requires the active participation of a diversity of people
When are Facilitative strategies the most inappropriate?
1) When Facilitative strategies are be significant to resistance to change among the reference public
2) When Facilitative groups change its contrary to the values and interest of powerful segments of the reference public
3) When the change must occur quickly
What is a re-educative strategy?
A re-educative strategy is an unbiased presentation of facts intended to provide a rational justification for action. They assume that human begins are rational beings capable of discovering facts and adjusting their behavior accordingly when facts are presented.
When is a re-educative strategy effective and necessary?
A re-educative strategy is effective and necessary when the reference public does not posses the knowledge or skills to utilize and innovation or when there are fears, anxieties and moral barriers to adoption.
When is a re-educative strategy effective cont?
When the change agent can construct a communication from that appeals to the preexisting values of the target and reference public.
When is a re-educative strategy not effective?
When there are strong and conflicting emotions surrounding the change.
How do Persuasive Strategies attempt to bring about change?
1) Partly through bias in the manner in which the message is structured and presented.
What are Persuasive strategies bases on?
1) Facts
2) Rational Appeals
3) They can be totally false
What do Power Strategies use to obtain the compliance of the target and reference public?
1) Coercion
2) Threats
What effective practice of power strategies requires the change agent?
1) The change agent posses resources to reward or punish the target
2) The change agent has to be able to monopolize access to such rewards and resources
When are power strategies most effective?
1) When time is very short
2) When Power Strategies sought are behavioral rather than attitudinal and the change sought requires mainly outward compliance rather inward commitment
____ is often advocated as a coercive power strategy to promote social change?
Violence
Who is the creator of a strategy called satyagrapha?
Mohandas Gandhi
What does Satayagrha mean?
The force which is born on truth and love.
What two elements does stayagraha inculde?
persuasion
power
What does stayagraha emphasize the most?
Nonviolent power. This strategy depends critically on the ability of change agents to mobilize a carde of supporters capable of self-discipline aherencee to ethical principle and most of all a willingness to endure deprivations.
What are the three keys to the success of nonviolent direct action?
1) Is a strategy often used by relatively powerless groups,its practioners must think creatively and imaginatively about what tatics and resources they will use.
2) The successful practice of nonviolent requires the creation of a core of activist who are willing to suffer some deprivations in order to draw attention to an issue or embarrass the authorities.
3) The strategy succeed b/c they are likely to provoke the authorities is unprincipled violent reactions.
What are conceptual goals?
They specify exactly what is to change; what's the problem? What do I want to change? How could the situation be improved?
What are operational goals?
Operational goals are more concrete than conceptual goals and ask for specification of exactly the behaviors attitudes structures of group processes that are to be changed.