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6 Cards in this Set

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What are the steps in define phase and their tools used?

• Understand customer and business requirements: Voice of Customers


• Complete Project Charter: Project Charter


• Complete high level as is process map: SIPOC

What's VOC?

Capturing Voice of Customers; capture stated, unstated and anticipated customers requirements, need and requirements.

Methods of VOC

Surveys, Interviews, Focus groups, Suggestions/complaint/compliments, Observations

When to use survey method?

1- Reach large number of customers in short period


2- Need generic feedback


3- Customers accessable through emails

When to use interview method?

1- Have small number of customers


2- Need specific feedback


3- Customers accessable via phone or face to face


4- Customers willing to spend time for solo interview

When to use focus groups method?

1- Have small number of customers


2- Need specific feedback


3- Customers accessable via phone or face to face


4- Customers willing to be in a specific venue along with other customers