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6 Cards in this Set
- Front
- Back
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What are the sales promotion strategies? |
public relations, advertising, selling, sales promotions. |
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Advertising? |
To effectively inform, persuade and remind target market. |
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Public relations? |
To offer a positive image of the company and the brand. |
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Selling? |
To get the customers to buy. |
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Sales promotion? |
To convince customers to buy immediately. |
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Characteristics of marketing function convinving costumers to buy immediately. |
Temporary, beneficial, better value. |
