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125 Cards in this Set

  • Front
  • Back
la actitud
attitude
el (la) agente de publicidad
advertising executive
la amplia gama (de...)
wide array (of...)
el aroma
aroma, fragrance
la calidad
quality
la Cámara de Comercio
Chamber of Commerce
la campaña publicitaria
advertising campaign
los clientes
customers
la competencia
competition
los consejos
advice
el (la) consumidor(a)
consumer
las costumbres familiares
family customs
las creencias
beliefs
el descuento
discount
la devolución
return
los directivos
executives
el diseño
design
la durabilidad
durability
la encuesta
survey
el envase
package, packaging
el envío (por correo)
(mail-order) shipment
el estilo de vida
lifestyle
la estrategia
strategy
las exigencias
demands
el (la) fabricante
manufacturer
el fraude
fraud
la ganga
bargain
la garantía
guarantee
el grupo etario
age group
los gustos
likes, interests
el fraude
fraud
la ganga
bargain
la garantia
guarantee
el grupo etario
age group
los gustos
likes, interests
la imagen
image
el lanzamiento
launching, debut
el lema
slogan
el letrero (caminero)
sign (billboard)
la maravilla
wonder
la marca
brand name
el mercadeo
marketing
el mercado
market
la oferta
offer, special
el origen nacional
nationality
el precio
price
los promotores
promoters
la prensa
press
la rebaja (semanal)
(weekly) price reduction
el sabor
taste
el sector
sector,segment
la táctica
tactic
la textura
texture
el truco (publicitario)
(advertising) trick, gimmick
los valores
values
el (la) vendedor(a)
sales person
la venta
sale
la (des)ventaja
(dis)advantage
analizar
to analyze
arriesgarse
to take a risk
atraer
to attract
captar
to capture
contar con...
to count on
convencer
to convince
diseñar
to design
disfrutar (de)
to enjoy
distinguir (entre)
to choose, select (between)
elegir
to choose
engañar
to trick, to deceive
entrar en juego
to play a role
entretener
to entertain
equivocarse
to make a mistake
estimular
to stimulate
exigir
to demand
fijarse en
to notice
garantizar
to guarantee
lanzar
to launch
perder el tiempo (en)
to waste time (on)
persuadir
to persuade
poner al alcance
to put within reach
poner en marcha
to put into effect, to implement
proteger(se)
to protect (oneself)
recoger (datos)
to collect (facts)
tentar
to tempt
tomar en cuenta
to take into account
satisfacer
to satisfy
señalar
to point out, highlight
colores chillones
loud colors
con cuidado
carefully
estar a la moda
to be in style
tanto...como...
both...and...
no (soló)...sino también...
not (only)...but (also)...
alto(a)
high
caro(a)
expensive
cómodo(a)
comfortable
justo(a)
fair
preferido(a)
preferred
seguro(a)
safe, secure
a medida que
while
afín
similar, allied
alcanzar
to achieve, to reach
animarse
to motivate oneself
avergonzarse
to be embarrassed
cautivar
to captivate, capture
darse cuenta de
to realize
de fondo
deep down
encomendar
to give, to assign
el esquema
diagram
fracasar
to fail
la franquicia
the franchise
el furgón
the van
el hecho de que
the fact that
la herramienta
the tool
el humectante
moisturizer
jugoso(a)
juicy
lograr
to achieve
los márgenes de utilidad
profit margins
el milagro
the miracle
la potencia
the power
pretender
to try
puesto que
since
el (la) televidente
television viewer
tener a su cargo
to be in charge of
ubicar
to locate
la velada
the (evening) party