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5 Cards in this Set

  • Front
  • Back

rhetoric

persuading a listener to the speaker's point of view in order to discover the truth

exigence

immediate action (need)


rhetorical situation (thesis)

audience

composed to fit the audience


constraints (what they lack)


"how do you want the audience to change?"


"what do you want them to think about?"


"what do you want them to act on?"

appeals

rhetorical appeals to persuade


ethos-ethics


pathos-emotion


logos-logic

enthymeme

premise implied but not stated


ex: Like drugs, guns should not be allowed in public.