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15 Cards in this Set

  • Front
  • Back
Define Demand
A consumer is willing and able to buy a good or service
Define inferior good
a good for which demand falls when income rises
Define normal good
a good that consumers demand more of when their income increases
What four factors cause the demand curve to shift
a. consumer expectations of future prices - if something will go on sale for a week then demand will drop
b. consumer tastes and advertising
c. prices of related goods - complementary and substitute goods
d. population - if population increases then so will demand and vice versa
Define elasticity of demand
it determines how a change in price will affect total revenue
Define Ceteris paribus
It means keep all things constant except for the price
Define market demand schedule
it shosw the quantiites of products demanded at each price by all consumers in a market
Define inelastic demand
When the price increases or decreases it will have a very small impact on how much consumers will buy
What is the law of demand?
When the Price of a good increases consumers will buy less and when the price decreases they will buy more
Define shifting of a demand curve
it is a changed in demand at each and every price
define total revenue
the price x quantity demanded
Define income effect
rising prices make the consumer feel poorer and decreasing prices make the consumer feel richer.
Define subsitution effect
consumers will replace the expensive good with a cheaper good
Define complement
two goods that are bought and used together
What happens to the demand of a complementary good when the price of the of the other good goes up
Demand decreases