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26 Cards in this Set
- Front
- Back
strategy mix
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1
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destination retailer
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2
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wheel of rtailing
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3
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scrambled merchandising
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4
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How do retail institutions react to evolution
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mergers
diversification downsizing cost containment value-driven retailing |
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Merger
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the combination of separately owned retail firms
Benefits, maximize resources, broaden customer base provides chance for stronger retailer to grow more rapidly and provide longevity for weaker. |
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Diversification
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becoming active in business outside firms normal operation
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Downsizing
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Nonprofitable firms being closed or division sold off
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convenience store
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typically well located, food-orientaed retailer that is open long hours and carries a moderate number of items. small facility. average to above average prices
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Supermarket
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a self-service food store with grocery, meat and produce departments and minimum annual sales of $2 million
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Conventional Supermarket
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is a departmentalized food store with a wide range of food and retaled products: sales of general merchandise are limited. concept started over 80 years ago when it was recognized that large-scale operations would let a retailer combine volume sales, self-service and low prices.
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food-based superstore
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larger and more diversified than a conventional supermarket but usually smaller and less diversified than a combination market.
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Combination Store
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unites supermarket and general merchandise into one facility, with general merchandise accounting for 25 to 40 percent of sale.
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Supercenter
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a combination of store blending an econmy supermarket with a discount department store. Wal-Mart Target
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Box (limited-line) store
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is a food-based discounter that focuses on small selection of items, moderate hours of operation few services, and limited manufacturers.
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Warehouse Stores
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is a food-based discounter offering a moderate number of food items in a no-frills setting. appeals to one stop food shoppers, concentrates on special purchases of popular brands, uses cut-case displays, offers little service, post price on selves
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specialty Store
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Concentrates on selling one good or service line, such as young womans apparel
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Category killer/power retail
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an especially larger specialty store. Offers enormous selections in its category at relatively low prices
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department store
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Larger retailer unit with an extensive assortment (width and depth) of goods and services that is organized into seperate departments for purposes of buying, promotion, customer service, and control.
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Traditional department store
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merchandise quality ranges from average to quite good. Pricing moderate to above average.
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full-line discount store
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type of department store with a broad , low-priced product assortment; all of the range of products expected at department stores; centralized checkout service; self-service; private-brand non-duratbles and well-known manufacturer-brand
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Variety Store
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outlet that handles a wide assortment of inexpensive and populartly priced goodss and services, such as apparel and accessories, costume jewelry, notions and small wares, candy, toys and other items in the price range.
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off-price chain
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features brand-name apparel and accessories, footwear, linens, fabrics, cosmetics, and/or housewares and sells them at every day low prices in an efficient, limited-service environment.
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Factory Outlet
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Manufacturer-owned store selling its closeouts, discontinued merchandise, irregulars, canceled orders, and sometimes, in-season, first-quality merchandise
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membership club
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appeals to price conscious consumer, who must be members to shop
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flea market
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location where many venders offer a range of products at discount priced in plain surroundings. Many flea markets are located in nontraditional sites, not normally associated with retailing
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