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20 Cards in this Set
- Front
- Back
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4 TYPES OF SURVEYS
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mail
phone face to face interview electronic |
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5 PURPOSES OF SURVEY RESEARCH
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-can address people's self reported behavior
-can note respondents characteristics -can assess people's expectations -self-classification -assesses people's knowledge |
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4 types of participant observation
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-observer as participant
-complete observer -participant observer -complete participant |
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open vs closed questions
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open: a person's narrative
closed: options given (a,b,c,d) |
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Benefits of open questions
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permits many possibilities, detailed, rich answers
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Benefits of closed questions
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easier and quicker, clarity, replication is easier
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Drawbacks of open questions
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responses may be irrelevant, coding is difficult
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Drawbacks of closed questions
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forces people to think in a closed way, clerical mistakes, overly simplistic
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Name 9 Appropriate Research Topics
(MPEERRGOS) |
meanings, practices, episodes, encounters, roles, relationships, groups, organizations, settlements
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4 qualities of a Key Informant
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-Should be completely immersed in culture
-Currently involved in culture -Available to researcher -Not analytical |
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deductive
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Coding notes to compare to your research question
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inductive
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looking for new research questions in your data
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4 Ethics of Field Research
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-Voluntary Participation
-Confidentiality -Protection from harm -Deception |
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Analytic Notes
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Researcher tries to give meaning to what they observe
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Interpretive Notes
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Separate notes of researcher's thoughts
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Advantages of Field Research
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Obtain understanding in a natural environment
Relatively inexpensive Flexible Avoids artificiality of surveys |
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Drawbacks of Field Research
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Findings cannot be generalized to a larger population
Research is time consuming Researchers have little control over action |
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"Going Native"
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Empathizing with subjects can create bias in the study
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Gatekeeper
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Helps gain entry into a site
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10 things to avoid in surveys
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False premises
Distant future intentions Double negatives Overlapping Jargon Ambiguity Emotional Language Prestige Bias Double-Barrelled Questions Leading Questions |
