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10 Cards in this Set
- Front
- Back
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Competitors
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Some of Ralph Lauren's competitors include: Brooks Brothers, J. Crew, Tommy Hilfiger, Lilly Pulitzer, Vineyard Vines, Kate spade, Lacoste, and Burberry
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Ralph Lauren's Mission
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The mission statement for Ralph Lauren is,
“Redefine American style, provide quality products, create worlds, invite people to take part in our dreams'.” |
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Ralph Lauren Headquarters
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The headquarters is located at 650 Madison Avenue New York
Ralph Lauren's home is located in Bedford, just 15 minutes away from John Jay His wife, Ricky Anne, and three children, Andrew, David and Dylan have lived in this house for 13 years |
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Ralph Lauren's success
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A CEO is a chief executive officer and is the most senior corporate officer in charge of managing a company
And the CEO of Ralph Lauren is Ralph Lauren himself! |
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Ralph Lauren Reviews (pros)
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I love working at Polo Ralph Lauren. It is a positive environment. The people are amazing and we have a lot of fun. One thing that I have learned from working at Polo is the retail side versus the warehouse side of things. I've got an opportunity to learn just how much work it takes to be in retail.
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Ralph Lauren Review (Cons)
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It was a very stressful work environment. The management team is unreliable. I did learn how to work well under stress. My coworkers work well together as a team and on their own. The hardest part of the job is the odd hours. The most enjoyable part of the job is fast work days.
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Employee Ratings
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We would enjoy working at Ralph Lauren to learn the business methods in the fashion industry. It would be a great experience, and from reading many reviews it sounds like a good learning experience.
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The Future
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Ralph Lauren's three major goals are:
A) Expanding its international presence B) Broadening its direct-to-consumer reach C) Investing in merchandise innovation |
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Strengths
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Ralph Lauren is sold world wide and targets customers internationally and domestically
Ralph Lauren also beat analyst's estimates multiple times during poor seasons, by controlling costs and increased sales in Europe |
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Weaknesses
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One weakness is that Ralph Lauren depends mainly on its sales of Polo tops
Also the downfall of selling internationally is that the cost margins are unstable |
