Use LEFT and RIGHT arrow keys to navigate between flashcards;
Use UP and DOWN arrow keys to flip the card;
H to show hint;
A reads text to speech;
83 Cards in this Set
- Front
- Back
Language
|
words communicated (through various means) to which we attach meaning and symbols
|
|
Productive Language
|
forming actual language
|
|
Receptive Language
|
observation and understanding of language
|
|
Stages of Language:
"Babbling" |
beginning at about 4 mths. the stage of speech development in which the infant spontaneously utters various sounds at first unrelated to the household language
|
|
Stages of LAnguage:
"Two word" |
beginning about age 2, the stage in speech development during which a child speaks mostly two-word statements
|
|
How do we learn language?
Skinner believed... |
through observation, association, imitation, reinforcement
|
|
How do we learn language?
Noam Chomsky believed.. |
naturally inclined to linguistic communication
universal grammar not like skinner's view "I hate you daddy" |
|
Newest research suggests we have an innate language, if were never taught we will..
|
develop our own
|
|
Language imitation means..
|
imitate sounds, expressions, words, phrases, emotional reactions
|
|
When is best to learn a language?
|
earlier the better
|
|
When is the critical period of learning language?
|
before age 2, must be exposed to language before age 7
|
|
adults have difficulty learning a new language because?
|
Neuralplasticity
|
|
Neuralplasticity
|
learn to form and make pathways (language ares)
|
|
Intelligence
|
mental quality consisting of the ability to learn from experience, solve problems, and use knowledge to adapt to new situations
|
|
Is intelligence going up in society in general?
|
Yes
|
|
general intelligence "g" was brought up by whom?
|
Charles Spearman
|
|
general intelligence "g":
|
a general intelligence factor that, according to Spearman and others, underlies specific mental abilities and is therefore measured by every task on an intelligence test
|
|
savant syndrome
|
a condition in which a person otherwise limited in mental abilities has an exceptional specific skill
|
|
Mental Retardation
|
mild (50-70)
moderate (35-50) severe (20-35) profound (below 20) |
|
What does spearman's "g" tell us?
|
a broad view of mentality, but it does not see skill in athletics, computers, communication, street smarts, etc.
|
|
Gardner's 8 Intelligences
|
1. Linguistic
2. Logical/Mathematical 3. Musical 4. Spacial 5. Bodily/Kinesthetic 6. Intrapersonal-a self-awareness 7. Interpersonal-awareness, involving other people 8. Naturalistic |
|
Sternberg's Triarchic theory:
|
analytical intelligence
creative intelligence practical intelligence |
|
analytical intelligence
|
academic problem solving (standardized tests)
|
|
creative intelligence
|
innovative problem solving (microsoft job questions)
|
|
practical intelligence
|
real life problem solving skills (multiple solutions) -situationally defined
|
|
Social intelligence
|
the know how involved in comprehending social situations & managing oneself successfully (aspergers syndrome)
|
|
Emotional Quotient (EQ)
emotional intelligence |
in relation to self and others
-percieve emotions -understand emotions -manage emotions -use emotions |
|
creativity*
|
ability to produce novel and valuable ideas
|
|
The 5 components of creativity
|
1. Expertise
2. Imaginative thinking skills 3. a venturesome personality 4. intrinsic motivation 5. a creative environment |
|
Normal curve(bell shaped)
|
the symmetrical bell-shaped curve that describes the distribution of many physical and psychological attributes. most scores fall near the average and fewer and fewer scores lie near the extremes
|
|
confirmation bias
|
a tendency to serach for information that confirms one's preconceptions
|
|
fixation
|
the inability to see a problem from a new perspective; an impediment to problem solving
|
|
functional fixedness
|
the tendency to think of things only in terms of their usual functions; an impediment to problem solving
|
|
representative heuristics
|
judgements based on how well they fit our prototypes
*what our preconceived notions are *stereotypes *assumptions (ex. which has more calories? snickers, muffin, coffee) |
|
Availability Heuristics
|
make quick decisions based on mentally available info.
the faster something comes to mind, the more likely you are to believe its valid |
|
priming
|
the unconcious activation of associations and predispositions which might influence memory or responses
|
|
framing
|
the way an issue is presented that might affect decisions and judgements
(ex. 1 in 5 sounds worse than 20%) |
|
overconfidence
|
the tendency to be more confident than correct-to overestimate the accuracy of one's beliefs and judgements
|
|
Belief perserverance phenomenon
|
clinging to one's beliefs even when its disproved or discredited
|
|
intuition
|
immediate percieved insight w/out observation or reason
|
|
attention phenomena
|
media's ability to direct our attention
large #'s and dramatic instances capture our attention to provoke fear response or outcry |
|
concept
|
a mental grouping of similar objects, events, ideas or people
|
|
fallacies in thinking:
|
hasty generalization, strawman, loaded question, misplace authority, red haring, attacking person, casual, bandwagon
|
|
marketers assume the audience is..
|
an idiot
|
|
norm of reciprocity
|
more willing to comply after recieving a favor or concession
|
|
Door in the face
|
form of reciprocity; extreme request that is always rejected followed by original intent (girl scout cookies)
|
|
Thats not all folks
|
better deal.. more products...
|
|
social validation
|
using beliefs, attitudes, and actions of others as a standard of comparison against which to evaluate the correctness of their own beliefs and attitudes
"everybody is doing it" |
|
list technique
|
only asked to comply after shown a list of similar others who do
the longer the list the greater the effect (bandwagon) |
|
foot-in-the-door
|
ask a small request that WILL be accepted
then follow up with larger request people are more willing to comply with requests that are consistent with a percieved position or belief |
|
bait & switch
|
works with consistency & commitment
advertise to get attention/commitment advertised product low quality other similar product available (going fast) |
|
low ball
|
obtain a commitment then change the deal
|
|
the common enemy is..
|
"my manager says.."
|
|
social influence
|
friendships & liking
(more likely to comply with requests from those who are like us) ex. tupperware parties |
|
Physical attractiveness
|
tend to believe they are more talented, kind, honest, smart
they're generally given lighter sentences |
|
Similarity
|
we like those who are similar to us
salesmen try to "match" our posture, mood, verbal style more likely to help someone who dresses like us |
|
Scarcity Rule
|
opportunities seem more valuable when they are less available
|
|
Psychological Reactance
|
we want what we shouldn't have
items difficult to possess are "better" than those that are easy -we lose freedoms, we hate that! |
|
"salting the tip jar"
|
putting $ in beforehand
|
|
4 Most Powerful Reciprocity's
|
Door-in the Face
Social Validation Attractiveness& Similarity Scarcity Rule |
|
Attribution Theory
|
suggests how we explain someon's behavior-by crediting either the situation or the person's disposition
|
|
Situational Attribution
|
ex. assuming a child's hositility is a reaction to stress or abuse at home
|
|
Dispostional Attribution
|
ex. assuming a child's hostility is a relection of their aggressive personality
|
|
Fundamental Attribution Error
|
happens by overestimating the influence of personality and underestimating the influence of situations
Ex. assuming Sally is grouchy because shes a mean person instead of the fact that she may have gotten little sleep the night before,etc. *Holds true even if we know its planned/situational ex. actors |
|
Attitudes can effect actions and..
|
actions can effect attitudes, so
*fake it until you make it |
|
Role Playing affecting attitudes
|
uniforms- police, military, bishop even
|
|
Specific social roles have specific expectiations..
|
Ex. first week of new job, marriage, school, etc.
|
|
Zimbardo prison study
|
randomly assigned people as inmates and gaurds
supposed to last 2 weeks but cut short because the roles consumed their personalities |
|
cognitive dissonance theory
|
the theory that we act to reduce the discomfort (dissonance) we feel when two of our thoughts (cognitions) are inconsistent. Ex. when our awareness of our attitudes and of our actions clash, we can reduce the resulting dissonance by changing our attitudes
|
|
How powerful is conformity?
|
*Asch study (the line test)
-- even though they enjoyed the company of others agreeing with them they said it had no impact on their individual answers -ya right! |
|
Chameleon effect
|
unconciously mimicking others expressions, posture, voice
|
|
Group pressure
|
real v. imagined
avoid rejection, social punishment, gain approval |
|
How do we make people conform?
|
*feeling incompetent/insecure
*group of 3 or more *a unanimous group *group of higher status *no prior commitment to a response *others observe the behavior |
|
Why do we conform?
|
Normative Social influence
"desire to gain approval" Informational social influence "willingness to accept another's opinion or reality" |
|
Normative Social Influence
|
influence resulting from a person's desire to gain approval or avoid disapproval
|
|
Informational Social Influence
|
influence resulting from one's willingness to accept others' opinions about reality
|
|
Obedience Study..
|
Milgram
|
|
Milgram's obedience study..
|
one is the teacher, ones the "student" . its a set up to see under what conditions people will be obedient
65% obeyed to the end |
|
social facilitation
|
stronger responses on simple or well-learned tasks in teh presence of others
competition=increase (larger families eat faster) |
|
Social Loafing
|
tendency to exert less effort when working in group then you would on your own
|
|
Deindividuation
|
the loss of self-awareness & self-restraint occuring in group situations that foster arousal and anonymity
*abandoning normal restraints to the power of the group, occurs when people feel excited and anonymous |
|
Group Polarization
|
tendency for a group of similar thinking to enhance prevailing inclinations thru discussion within the group
|
|
Groupthink
|
the mode of thinking that occurs when the desire for harmony in a decision-making group overrides a realistic appraisal of alternatives
*desire to maintain harmony in group *overconfidence, conformity, polarization |