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8 Cards in this Set

  • Front
  • Back
The Scientific Loop
Deduction--> hypothesis --> Induction
Deduction: predicted outcome
Induction: Observed data to theory
Theories lead to new deductions
Informed Hypothesis
simply questions about behavior
Formal Hypothesis
formulated on the basis of past research findings & theoretical considerations (stated in very specific and formal terms)
Predictions (of hypothesis)
Specific outcome of the experiment that the researcher believes will occur (contained in the formal hypothesis)
If prediction confirmed by results- hypothesis supported
If prediction rejected by results- hypothesis rejected
Developing Research Ideas
1. Intuition "common sense"- things we believe to be true. (ex: opposites attract)
2. Observation -experience
Ask "why" a behavior occurs, study ONE aspect (ex: Michael Lynn & tipping behavior and Bob Levine and pace of life)
3. Serendipity - accidentally discovering something new
(ex: Pavlov and salivating , Hubel/Weissel & Cats (picture, vertical/horizontal lines)
Characteristic of Good Research Ideas
1. Testable
2. Likelihood of Success
(deterrents to success- complexity, ethics, logistics)
Attributes of a Good Theory (Nature of Theory)
1. Falsification (theory should be constructed in a manner allowing it to be disprovable)
2. Parsimony (Entities should not be multiplied beyond necessity- the simplest solution is usually the best!)
Features of a Good Theory
- Summarizes current empirical knowledge
- Organizes knowledge into laws (relationships among variables, imposes a framework)
- Provides (tentative) explanation for phenomenon
- Allows for empirical predictions (generates hypothesis)